Hypothesis Objectives problem

Self-placement is basically when companies place their own products on a particular outlet or place. Consumers have differing buying habits and different reactions towards products. Self-placement has a very important effect on sales and number of consumers which it tends to attract. We are dealing in a world of perfect competition in which producers and consumers all have to fight between a lot of products and what prices to sell them and buy them on, but the most important thing is to where to provide the products so as to make sure that sales are being done in the way they are supposed to.There are definitely effects Of self-placement on battle buying products and sales. Consumers have different priorities but some things as very common which have to be bought from a particular place or a particular outlet, especially when it comes to habitual buying products then consumers have two things in their minds, number one is the price they have to pay all the time and number two which p lace they will get it from. Rational consumer will have a different buying behavior than a person who is versatile and keeps on changing his, her priorities all the time.The effects can be significant leading to a jump in the number of sales or decline in the number of sales. Therefore we have two extremes to discuss. Self-placement may trigger a rational consumer to purchase the product from a particular place or not to purchase it. First of all discussing the positive effects, consumers have a wide variety of products to choose from and can easily relate with the product at any place . A rational consumers very consistent with buying a habitual product so will prefer which ever place he or she will be getting it from.Different theories have taken this relationship in different way so we will be discussing in accordance with some buying behaviors and how they will be affecting sales. Ethical consumers are most concerned with how products are placed and how they are presented. Incre ase in the number of sales will be only be experienced when consumers will be satisfied with the item they want to purchase. Some theories assume that culture has a lot of impact on how people react to self-placement done by companies. Consumes consumption is the most important variable which will depict the number of sales every time. Components to be mentioned: Theoretical Framework Research Question Hypothesis Objectives problem Statement The two most important variables which we have to discuss here are habitual eying behavior and sales, therefore we will draw a connection between these two things with the help of a presentation. Independent variable is self- placement and their dependent variable is sales. Research Question Following is some question which we will be dealing with: What is the effect of self-placement on the sales of an habitual product ?

Huckleberry Finn Essay

Fathers are an important aspect of every person’s life and have a great influence their children. In The Adventures of Huckleberry Finn, a novel by Mark Twain, Huck in a way has two fathers. While Pap Finn is Huck’s real father, Jim also becomes a father figure to Huck because Jim is Pap’s foil. He becomes what Pap is unable to be by protecting him and teaching him right from wrong. While Pap Finn and Jim both become fathers to Huck, they influence Huck in many different ways. Pap lets Huck get away with bad habits and Huck had even stopped cursing, but now he â€Å"took to it again because pap hadn’t no objections† (34). When Pap first finds out Huck goes to school, he says, â€Å"you drop that school you hear? I’ll learn people to bring up a boy to put on airs over his own father and let on to be better’n what he is† (29). Pap thwarts Huck from getting ahead in life, just because he can’t read or write himself. Pap also wastes much of his life and money on alcohol. When Pap hears that Huck has six thousand dollars, he immediately finds Huck to get it from him. When Pap threatens to beat Huck, he â€Å"borrowed three dollars from Judge Thatcher, and pap took it and got drunk† (31). He also teaches Huck things like stealing, and says to â€Å"take a chicken when you have a chance† and that it isn’t â€Å"no harm to borrow things, if you was meaning to pay them back, sometime† (76). Jim however is very genuine and honest. When Huck and Jim separate from each other in the fog, Jim becomes terrified, but when he finds Huck next to him safe he is very happy and grateful. However when Huck starts to play a trick on him saying he was there the whole time he says â€Å"trash is what people is dat puts dirt on de head er dey fren’s en makes? em ashamed† (98). Huck then feels very guilty and apologizes. Jim teaches him right from wrong, and Huck knows now not to hurt people’s feelings. Jim, unlike Pap, values his family as well. Jim is always â€Å"thinking about his wife and his children? and he was low and homesick†, which teaches Huck that black people and white people aren’t very different, and that Jim â€Å"cared just as much for his people as white folks does for their’n† (167). Huck also has a choice of giving Jim up to his rightful owner or helping him escape slavery. Huck finally decides that he’ll â€Å"go to hell† if that is what it takes to save Jim. Because of what he has learned from Jim he disregards what society has taught him and follows his gut to save Jim (227). Because Pap and Jim are so unlike, they teach Huck many different things and have a great impact on him. Pap and Jim treat Huck very differently as well. Pap constantly abuses Huck, and beats him for no reason, and â€Å"by-and-by pap got too handy with his hick’ry† and Huck had welts all over (34). Even when Pap finds a picture that Huck got for doing well in school he tears it up and says, â€Å"I’ll give you something better-I’ll give you a cowhide† (29). Jim however protects Huck. When Huck and Jim are floating along the river, they come across a house. Huck’s father was dead in the house, but Jim finds Pap first and covers him up and tells Huck to â€Å"come in? but doan’ look at his face-it’s too gashly†, without telling Huck who the dead man was (60). Jim wanted to protect Huck from seeing his father dead, despite how Pap treated Huck. Jim is also very grateful of Huck. Jim reminds Huck many times that he is â€Å"de on’y white genlman dat kep’ his promise†, and that Huck is his best and only friend (102). Pap Finn and Jim both affect Huck differently because of the way they treat him. In The Adventures of Huckleberry Finn, by Mark Twain, both Pap and Jim can be seen as Huck’s fathers. Because they are so different, they have very different influences on Huck by teaching him different things and by the way they treat him.

Barack Obama - Daw Aung San Suu Kyi Joint Press Conference

Barack Obama Joint Press Conference with Daw Aung San Suu Kyi delivered 14 November 2014, Rangoon, Burma Daw Aung San Suu Kyi: I Im sorry if weve kept you waiting. Let me just begin by saying what a great pleasure it is for me to welcome President Obama again to my house, and to be able to meet all of you.I would just like to say that there have been those who have been saying that there is tension between the United States and the National League for Democracy or perhaps with me. I would like to make quite clear that the friendship between the United States and those who have been struggling for democracy in Burma is a very strong one. We may view things differently from time to time but it will in no way affect our friendship. And I have absolute confidence that the United States will continue to support us with regard to the democratic transformation and that when Burma becomes a fully functioning democracy in accordance with the will of the people, we will be able to say that among those friends who enabled us to get there, the United States was among the first. So please dont think please dont worry that there will be any problems between the United States and those working for democracy in Burma. We all believe in the same values. We all believe in the same principles. We may sometimes think that there are different ways of getting to the goal that we wish to achieve, but these differences are part of the democratic tradition. Democracy allows people to have different views, and democracy makes it also makes us also responsible for negotiating an answer to those views. I would like all of you to feel welcome in this country, and I would all like all of you to feel that you can join us in hoping for better days. But at the same time, I always warn against over-optimism because that could lead to complacency. Our reform process is going through, let’s us say, a bumpypatch. But this bumpy patch is something that we can negotiate with commitment and with the help and understanding of our friends from all over the world. So let us not exaggerate the differences, the difficulties. But at the same time, let us not exaggerate the rosy picture either. What we need is a healthy balance between optimism and pessimism. We need to view the the situation for what it was. But at the same time, we all have to be confident that we will get there we will get where we want to get to, because that’s what our people want. In the end, it’s the people of Burma who will decide where this country is going to and which way and how and when. So we accept responsibility for the fate of our country, but at the same time we welcome the support and the help of our friends. And we always appreciate them very greatly. Thank you. Barack Obama: Well, good afternoon, everybody. Mingalaba. It is wonderful to be back in Rangoon and to once more have the opportunity to spend time with Aung San Suu Kyi. As we know, it was in this house that she endured years of confinement never giving up hope, never wavering in her determination to build a free and democratic Burma. Daw Suu, you helped set this country on a better path. I’m grateful for your friendship and for the hospitality that you’ve shown in opening your home up not only to me, but to all these people. 3:46 When I made my first historic visit to Burma, this country was just taking preliminary steps towards democracy. And in the past two years, important changes have been made. The economy has begun to grow. Political prisoners have been set free. There are more newspapers and media outlets. Children have been released from the military. And these are all important changes that have opened up greater opportunity for the people of Burma. At the same time, as Aung San Suu Kyi just said, it’s clear how much hard work remains to be done and that many difficult choices still lie ahead. The process for reform is by no means complete or irreversible. For many, progress has not come fast enough or spread far enough. People need to feel safe in their homes and not be subject to arbitrary harassment by authorities or individuals acting with impunity. People need to be empowered to pursue their dreams. And as Burma approaches important national elections next year, it will be critical to ensure that all of Burma’s people can participate in shaping the future of their country. As a member of parliament and the head of the rule of law committee, Aung San Suu Kyi is working hard to make government more transparent, more accountable, to protect the rights of all the Burmese people, to promote reforms that would expand the political space for more people to contribute their voices. But implementing the major political and economic reforms that are necessary to keep Burma advancing toward democracy is going to take a great deal of political will and no small amount of determination. And we, as friends of the Burmese people, are clear-eyed about the scale of the challenges that remain, and recognize that we cannot remain complacent. Today, Daw Suu and I had a wide-ranging discussion about how the United States can help facilitate and bolster Burma’s democratic transition. We talked about the need for stronger rule of law, for elections that are free, fair and inclusive, and for continued constitutional changes that will move Burma more fully towards a civilian government. We spoke about how we can work together to promote national reconciliation and defuse sectarian tensions among Burma’s diverse ethnic groups. Specifically, I stressed the need to find durable and effective solutions for the terrible violence in Rakhine state solutions that end discrimination, provide greater security and economic opportunities, protect all citizens, and promote greater tolerance and understanding. Strengthening human rights protections for all of Burma’s people is an essential step to realizing the vision we share for the future of this beautiful country. The last time I stood here, I made a pledge to the people of Burma that if we continued to see progress toward reform, the ties between our countries would grow stronger, and the United States would continue to do whatever it could to help ensure Burma’s success. Over the last two years, I think we’ve made good on that pledge, and I want to reiterate the commitment to match continued reforms with greater support and friendships in the future. We’re committed to working directly with the people of Burma, and not just the government. So later today, I’m looking forward to speaking with representatives of Burma’s civil society groups and with young leaders from Burma and all across Southeast Asia who are working to create greater opportunities for themselves and for future generations. I think these new voices are going to be critical to making sure that reforms are sustainable and meaningful to people across the country and across the region. So, Daw Suu, thank you again for welcoming us here today. We continue to look to you for inspiration as well as resolve, and I know that you will continue to be a fierce advocate on behalf of the people of Burma, a future of democracy, and I know that you will be a strong partner with the United States. Thank you. Questions? Daw Aung San Suu Kyi: Who’s speaking? Barack Obama: I’ll go first. Christi Parsons. Q: You have been traveling in countries with long histories of repressing freedom of expression and censorship. And it was interesting yesterday that President Xi seemed to be saying that reporters who have problems have themselves to blame. And so I wonder to what extent you feel the need to contend with these ideas with leaders in this region as you travel. And what do you say to them? And by way of example, I might ask you Attorney General Eric Holder says no journalist will go to prison for doing his or her job, on his watch. And so I ask about the case of James Risen, the journalist who is facing this prosecution for not revealing his source in a leak prosecution. I wonder if that’s are you speaking specifically about this case, and is that your position as well? And if I may, Daw Aung San Suu Kyi, ask you how concerned are you about the violence against ethnic minorities in your country, and specifically the Rohingya people? And what do you believe is your responsibility to speak out about it? Thank you very much. Barack Obama: The issue of press freedom is a constant concern in my interactions with the Chinese government. It’s an issue that I’ve raised with the President here in Burma. I’m pretty blunt and pretty frank about the fact that societies that repress journalists ultimately oppress people as well, and that if you want a society that is free and vibrant and successful, part of that formula is the free flow of information, of ideas, and that requires a free press. That is part of our tradition. As I explained to President Xi in China, it’s in our DNA. We believe in the primacy individuals being able to pursue their dreams, endowed with certain inalienable rights. And we believe that when governments censor or control information, that ultimately that undermines not only the society, but it leads to eventual encroachments on individual rights as well. I cant comment, Christi, on any particular pending case, as you know thats sort of an iron-clad rule or any particular prosecution. I can read back to you what Attorney General Holder has said, which is no journalist is going to go to jail for doing their job. And I dont think youre suggesting that theres that the two cases are comparable. But I recognize that in our own society we have to constantly balance the need for certain national security issues to remain secret with journalists pursuing leads wherever they can. And the good news is, is that weve got courts and weve got a First Amendment. And we got a whole bunch of tools to ensure that that balance is properly debated and adjudicated. But I think that when I am traveling, it is important as the President of the United States to not just talk about our interests, but also to talk about our values. Sometimes it has an impact; sometimes it doesnt. Although I was impressed that Mark Landler got an answer to his question from President Xi. It might not have been the one he was expecting, but he did end up taking the question. So you just keep on chipping away and seeing if we can make progress. Q: [Off-mic inaudible] Barack Obama: Hold on a second, Christi. Dont try to segue into a second question. Daw Aung San Suu Kyi: I think I better take over because Ive got to have my time as well. Barack Obama: There you go. Daw Aung San Suu Kyi: The National League for Democracy always has been against violence of any kind, either on racial grounds, or religious grounds, or ideological grounds. We do not believe that violence really resolves anything at all. Our struggle for democracy has been carried out with a strong grasp on the principle of nonviolence. And also, we believe in the rule of law. So if you ask how do we propose to resolve all of these problems of violence between communities, between different ethnic groups, weve got to start with rule of law. People have to feel secure before they can start talking to one another. We cannot achieve harmony without security. People who feel threatened are not going to sit down and sort out their problems. So I would like to recommend, as the chair of the Rule of Law and Tranquility Committee dont forget that tranquility is also included that the government should look to rule of law. It is the duty of the government to make all our people feel secure, and it is the duty of our people to learn to live in harmony with one another. If we want democracy, we have to be prepared to live by the principles of democracy. We have to dare to live according to the principles of democracy. I think well get there, but it will take us some time. But we will remain fully committed to the principle of nonviolence. Q: [inaudible] Mr. President, Id like to know about the Myanmar reforms. Youve been talking with the President and parliament speakers, and also youre going to talk with the civil societies group, and then youth. So my direct question to you is that: Have you got any specific agreement with the Myanmar government or President Thein Sein about Myanmar reforms such as constitutional change, and peace negotiation, peace process, and also 2015 general election? And also to Daw Aung San Sui Kyi, you have got a one-hour discussion with the President, and at the current political situation, as you said, it’s a bumpy situation. So if you didnt make amendment, or you didnt change constitution, the NLD and you, yourself, is going to be very difficult after 2015 elections. So have you talked about those issues with the President? Or the President talk to you about U.S. support for you? Thank you. Barack Obama: Well, the issue of making sure that reforms and the transition is fully realized was the main topic of our conversation and the main topic of my conversation with the President last night. As I indicated before, there are signs of progress. We shouldnt deny that Burma today is not the same as Burma five years ago. But the process is still incomplete. And I was very specific with the President in terms of how we will measure whether or not the transition has been fully realized. Number one, we expect elections to take place on time. We do not want to see delays, because its time for the voice of the people of Burma to be heard in a fair, free, transparent election. Number two, I indicated to the President that the constitution amendment process needs to reflect inclusion rather than exclusion, that there are certain provisions in the Burmese constitution that objectively dont make much sense. Ultimately, what changes are made are up to the people of Burma. But, for example, I dont understand a provision that would bar somebody from running for President because of who their children are. That doesnt make much sense to me. Number three, we are very much in favor of the peace process, and I encourage the President to move forward in the negotiations. He expressed some optimism about the ability to bring a deal to a conclusion. But as Daw Suu has indicated, you have to be skeptical until its actually done. Number four, I indicated that we are paying attention to how religious minorities are treated in this country. Now, I recognize the complexities of the situation in Rakhine state. On the other hand, consistent with what Daw Suu just said, I am a firm believer that any legitimate government has to be based on rule of law and a recognition that all people are equal under the law. And discrimination against the Rohingya or any other religious minority I think does not express the kind of country that Burma over the long term wants to be. And I know of no successful democracy in which sectarian or religious divisions are allowed to fester, or the people of different faiths are treated as second-class citizens. Ultimately, that is destabilizing to a democracy. And finally, I expressed to the President the need to continue to make additional progress on basic issues of freedom and personal security, that journalists cant be jailed simply because they were critical of the government; that arbitrary arrests or individuals being in some fashion abused by government with impunity rather than being respected and treated in accordance with law, that thats a test of whether or not a society is moving towards a genuine democratic process. And the President yesterday acknowledged that some progress has been made, and there was more to do. And our position will be to continue to measure whats happening on the ground, to consult with a wide range of groups here in Burma. We will strengthen our relationship where we see progress. Where we don’t see progress, then we will continue to express our concerns, and we will not be able to fully realize the kind of bilateral relationship that we want to have with Burma, the Burmese government, until we’ve seen some of these reforms completed. Daw Aung San Suu Kyi: Well, you asked whether its going to be fruitful for the NLD to win the elections if the amendments to the constitution are not pushed through. I think it’s too early to ask this question. We’ve just spent one afternoon debating the question of constitutional amendment. I think perhaps some of you may have heard that proportional representation is not going to be instituted. So when we started defending [inaudible] system against proportional representation, there were many who said to us, you are a very small minority in the legislature; how can you hope to win this case? It’s not a matter of wanting to win a case, it’s a matter of standing up for what you believe in, for what you believe is necessary for the future of our country. Now we are asking for a constitutional amendment not because we’re trying to win a case, but because we think that certain amendments are necessary if this country is to be a truly functioning democracy in line with the will of the people. Because of that, we will persist in our efforts to have the constitution amended in the right way and within the framework of the law. I’ve always put great emphasis on this because I want peace and tranquility in our country. I want our people to learn to live under the rule of law, and to support and uphold the importance of the rule of law. So with regard to the constitution, we know that the people support our wish to amend it in certain ways, and we are prepared to negotiate with those who do not wish to amend the constitution. I think that’s what democracy is all about. We need a culture of negotiated compromise as the foundation for our democratic union. So we would like to it’s not just a matter of debating the case in parliament and winning Brownie points or Boy Scout points, or whatever they’re called. But it’s just a case of standing up for what we think our country needs. And we would like to talk to those who disagree with us. That, again, is what democracy is about. You talk to those who disagree with you; you don’t beat them down. You exchange views. And you come to a compromise, a settlement that would be best for the country. I’ve always said that dialogues and debates are not aimed at achieving victory for one particular party or the other, but victory for our people as a whole. Whatever we decide on should be seen as a victory for our nation, for the kind of democratic union that we have been trying to build up for decades. So please don’t worry about whether or not we will win the elections in 2015. Of course, any party wants to win the elections. I’m sure the President will tell you that. But winning is not everything it’s how you win. I’d rather lose than win in the wrong way. And that is the way I want our party and our people to approach the problems that we have to tackle that we want to win in the right way. We want to bring the changes of the constitution about in the right way. We want to build up a strong foundation for national reconciliation, which means reconciliation not just between the different ethnic groups and between different religious groups, but between different ideas for example, between the idea of military supremacy and the idea of civilian authority over the military, which is the foundation of democracy. So we want to exchange views and to come to an understanding with all those who at this moment do not yet agree with us. And we are confident that we can come to such a settlement, come to such an agreement because, after all, I do believe that what all of us want is what is best for the country as a whole not just for particular individuals or groups or organizations. So while I tell you that you need not worry about what affects amendment or non-amendment to the constitution might have on the elections, I might as well ask you to vote for us when we do get there. Barack Obama: Pete Maer. Q: Mr. President, it seems the stage is set for even more confrontations between you and Republicans when you get home, if that’s possible. We’re told that you’re soon going to sign the immigration reform executive order. To what extent are you concerned about a Republican backlash from an action of that magnitude? And on two other issues, I’m wondering what your take is on the plan to pass a bill to build the Keystone pipeline that’s in the works now, before the State Department’s review process is over. And Senator McConnell is angry over the climate deal that you had made with China. How does all of this square with your post-election assessment that people want to, as you put it, get stuff done? And if I may also pose a question to you, Daw Aung San Suu Kyi. Thank you for hosting all of us here from the White House media corps. As the President mentioned of the constitutional barring of you running in your country’s election, what do you think the impact will be from the President’s statement that was made here today on his strong opposition to that constitutional wording? And what impact do you think it will have on the government here? And is there anything more that you’d like to see him do? Thank you. Barack Obama: Pete, the day after the election I said that there are going to be areas of agreement between me and Republicans, and there are going to be areas of disagreement. There are going to be actions I take they don’t like, and there are going to be bills they pass that I don’t like. And I think, moving forward, that’s exactly what’s going to happen. You’ve mentioned areas where we disagree. I believe that America is a nation of immigrants. Everybody agrees that the system is broken. There has been ample opportunity for Congress to pass a bipartisan immigration bill that would strengthen our borders, improve the legal immigration system, lift millions of people out of the shadows so they are paying taxes and getting right by the law. It passed out of the Senate. I gave the House over a year to go ahead and at least give a vote to the Senate bilaterally; they failed to do so. And I indicated to Speaker Boehner several months ago that if, in fact, Congress failed to act, I would use all the lawful authority that I possess to try to make the system work better. And that’s going to happen. That’s going to happen before the end of the year. But what I’ve also said to them and I said this during the lunch with the Speaker and Leader McConnell is that I am always interested in negotiating a legislative solution to the immigration problem, and that the minute they pass a bill that I can sign that fixes our immigration system, then any executive actions I take are replaced. So they have the ability to fix the system. What they don’t have the ability to do is to expect me to stand by with a broken system in perpetuity. And I would advise that if, in fact, they want to take a different approach, rather than devote a lot of time trying to constrain my lawful actions as the Chief Executive of the U.S. government in charge of our enforcing our immigration laws, that they spend some time passing a bill and engaging with all the stakeholders, the immigrant rights groups, the law enforcement groups, the evangelicals, the business community, all of whom have said this is something that needs to be done, is way overdue. And we’ve been talking about it for 10 years now, and it’s been consistently stalled. So with respect to Keystone, I’ve been clear in the past, Pete, my position hasn’t changed, that this is a process that is supposed to be followed. Right now you have a case pending in Nebraska, where the pipeline would run through, in which a state court judge has questioned the plan. And until we know what the route is, it’s very hard to finish that evaluation. And I don’t think we should short-circuit that process. I have also noted that, as policy matter, my government believes that we should judge this pipeline based on whether or not it accelerates climate change or whether it helps the American people with their energy costs and their gas prices. And I have to constantly push back against this idea that somehow the Keystone pipeline is either this massive jobs bill for the United States, or is somehow lowering gas prices. Understand what this project is. It is providing the ability of Canada to pump their oil, send it through our land, down to the Gulf, where it will be sold everywhere else. That doesnt have an impact on U.S. gas prices. You know what does have an impact on U.S. gas prices is the incredible boom in U.S. oil production and natural gas production thats taken place under my administration. And if my Republican friends really want to focus on whats good for the American people in terms of job creation and lower energy costs, we should be engaging in a conversation about what are we doing to produce even more homegrown energy. Im happy to have that conversation. With respect to the climate change deal, I have been very clear that I have responsibilities as President not just to current generations, but to future generations. The science is indisputable. The planet is getting warm, and it is getting warmer in part because of man-made activity. And the release of carbon gases carbon dioxide and greenhouse gases into the atmosphere can have a potentially devastating effect that will cost our country, could devastate communities, could increase the impact of natural disasters, and will have an impact worldwide that is destabilizing and could affect our national security. Thats not my opinion, by the way, that is the opinion of our Joint Chiefs of Staff, that climate change is a direct national security threat. Now the argument that Ive received in the past has been either denial of the science or, alternatively, theres no point in us doing something about it despite us being one of the two largest emitters in the world, because if we do something and China doesnt do anything, well just put ourselves at a competitive disadvantage, well lose jobs to China, and the problem wont be solved anyway. Im not going deny the science, but I took seriously the notion that we want all countries to participate in solving a global problem. And so I engaged with China over a lengthy set of negotiations. And by all independent accounts, for the first time, we got China to make a very serious commitment to constrain its greenhouse gases. Why would anybody be against that? That sounds like the right thing to do to me. So thats a response to those specific ideas. But let me reiterate what I said at the top. The fact that I disagree or Republicans disagree with me on a certain set of issues doesnt exclude us working together on a whole range of issues where we do agree. Theyre interested in tax reform so am I. Lets get to work. Theyre interested in promoting trade that will create jobs and opportunity for U.S. workers and U.S. businesses all over it. Its part of what this Asia trip has been all about. Theyre interested in rebuilding our roads, our bridges, our ports, our airports, putting people back to work, making sure were competitive Im game. So the one thing that I think is going to be important for us to have a successful partnership over the next couple of years is not making disagreements on a single issue suddenly a deal-breaker on every issue. Democracy can never work that way because there are always going to be some differences. And when there are differences you cant elevate those differences above the commonalities. Im sorry that was a long answer, but it was a lot of questions. Do you want to Daw Aung San Suu Kyi: Im sorry the President cant get away from all those. Barack Obama: I know. But before Daw Suu responds to the point about the constitutional amendment, I just want to emphasize, ultimately its up to the people of Burma to make a decision about all these provisions. I expressed an objective view that some of current provisions dont seem to have much grounding in common sense or precedent when you look at other constitutions around the world, and seem more focused on advantaging or disadvantaging certain players. And one of the basic concepts of a constitution is that it creates a level playing field for all people, and then so I use that as an example not because I think my voice is the one thats most relevant in terms of the constitutional amendment process, but ultimately its up to the people of Burma. Q: [Off-mic.] Barack Obama: I did? It doesnt make much sense to me. Daw Aung San Suu Kyi: I believe democracy should stand up for that principle. Barack Obama: Absolutely. Daw Aung San Suu Kyi: Well, Ive always said that its somewhat flattering to have a constitution written with me in mind. But it shouldnt be done that way. Thats not how a democratic constitution should be written. And we object to that clause not because not because it debars me from the presidency as such, but because it is against the principle of democracy and also unconstitutional. The constitution says that all citizens should be treated as equals, and this is discrimination on the grounds of my children, my childrens spouses, et cetera, et cetera. Now, this is not acceptable. And our people are firmly behind us in our desire to change this clause. And if President Obama said anything about the necessity to change a clause like that, they will love him very much for it. So he will be very popular among our people. And as he said, in the end, it is up to our people to shape the destiny of our country, including the way the constitution is going to be rewritten. And I think the majority of our people understand that this constitution cannot stand as it is if we want to make the full transition to democracy; 59(f), as you know, debars anybody who is children of the spouses of the children belong to are citizens of another country. And according to the law and I think the President will know the law better than I do because Im not a lawyer according to the law, anybody who is over the age of 18, or whatever legal adult age may be in his or her country, is responsible for himself or herself. Nobody else is responsible for that person. So from that point of view also, you cannot penalize anybody for what his or her adult children do. From that point of view, its illegal, its against all norms of justice. And from the point of view of democracy, it is not right to discriminate against one particular citizen. You wouldnt like to be discriminated against, would you? So I think our people support the idea of amending this clause because not particularly because they want me to be president, perhaps because they do. But I dont think it is so much because of that, but because they realize that this is unfair, unjust and undemocratic. Q: Thank you. I am [inaudible] from 11 Media from Myanmar. And I wanted to ask the question to Mr. President. The question is, have you discussed about the [inaudible] situation in Myanmar [inaudible] president Thein Sein last night? Because more journalists than politicians have been arrested, particularly in [inaudible], under the present Thein Sein administration. And when you discuss about this, how did he respond to this discussion? Thank you. Barack Obama: I didnt bring up specific cases with him. I brought up a basic principle that I stated earlier, which is that a free press is a foundation for any democracy. We rely on journalists to explain and describe the actions of our government. If the government controls the journalists, then its very difficult for citizens to hold that government accountable. Its a fairly straightforward proposition. And I recognize that there is a transition process thats taking place, that there is a more robust debate today than there was the last time I visited. But to go back to what we said earlier, we cant be complacent. And we, as a government, are going to be troubled when we hear reports of journalists being imprisoned, being killed, being intimidated, or being censored. And when we engage with this government or any government and we have evidence that thats taking place, then were going to raise it. Thank you very much. Source: WhiteHouse.gov

Business Selection Discussion Summary Essay Example | Topics and Well Written Essays - 500 words

Business Selection Discussion Summary - Essay Example This is because that as people globally is becoming more and more aware of the camping and adventure sports they are interested in buying top of the shelf products. Also there is market need for highly professional provider of camping equipment. Toddlers is a designer baby clothing store that focuses on a wide range of products for newborns and infants and till the age of 3. The store will focus on selling clothes, furniture and cribs, strollers, car seats, diapers, bedding and everything related to a baby. The clothing line will include sleepwear, play-clothes, and the related accessories. The basic aim behind opening a baby clothing store is to give high-class fashion conscious parents a chic store/ boutique where they can get fashionable clothes and accessories for their babies. The theme of the store will portray a baby’s world that pampers every new born making it feel more special than he/she really is. The business idea is based on the following

Peer Review Assignment Example | Topics and Well Written Essays - 250 words - 1

Peer Review - Assignment Example Studies have indicated that most surgical patients will experience PONV even if medicines were taken for prevention. PONV is a concern that occurs in 20-30% of patients receiving general anesthesia and can be up to 70-80% in high-risk patients (McCracken, Houston, & Lefebvre, 2008). The Society of Ambulatory Anesthesia (SAMBA), developed a set of guidelines to provide up-to-date information for healthcare providers, including strategies to prevent or treat PONV in patients undergoing surgery (Gan et al., 2007). The purpose of this evidence-based practice (EBP) clinical change project is to introduce various practice guidelines for PONV to anesthesia providers that will enhance their knowledge and, improve customer satisfaction, which is essential for the patient’s health and well-being. Nausea can often be described as a subjective, unpleasant sensation associated with a conscious urge or need to vomit(Tinsley &Barone, 2012). Vomiting is coordinated by the vomiting center signaling input from various sources including, the higher cortical center in the brain, the vestibular portion, the chemoreceptor trigger zone (CTZ) and the gastrointestinal tract where afferent pathways are stimulated indirectly by specific neurotransmitters (Tinsley &Barone, 2012). Patients experience delays in the post anesthesia care unit (PACU) for various reasons. According to Chatterjee, Rudra, and Sengupta (2011) vomiting can prolong PACU recovery time up to 25 minutes. During postoperative visits at the project clinical site, patients who have had gynecological and breast procedures have often stated that being nauseated was the most undesirable consequence of surgery, out-ranking even pain. There are several risk factors involved when evaluating a patient for PONV. These risk factors include patients with a prior history of PONV, motion sickness, non-smokers, females and the length and type of surgery (Tinsley &Barone,

Whatever you choose Essay Example | Topics and Well Written Essays - 750 words

Whatever you choose - Essay Example The step will aim at raising the morale of the workers. Consequently, the department will take an evaluation of the prevailing prices in the market. The step will explain whether the company is receiving the inputs at the best worth in order to determine the level of profitability (Ronchi, 2011). Other short goals will include the review of the accounting details in order to determine the working period of deliveries and the payment periods. The method wills enhance efficiency and more swift deliveries and payment from the accounts department. All of the above goals are to set to be the objectives that attribute the third quarter of the year. The department entails on becoming the most outstanding department in the Toyota Company in the next four years. The department will seek economical procurements and timely deliveries. The department will also develop the careers of the employees in conjunction with the human resource department in the next five years. The fact will make sure that the quality of services in the Toyota Company improves. The department will not experience rearrangement since the act may cause mayhem within the various departments. However, there will be specific evaluations of the employees, and any rewards will have a basis of excellence. Any rearrangement will result to lack of performance or prior misplacements in the current positions. The department is focusing on interacting with the various departments in the Toyota Company for resource trades within the Company. The production section will give the specifications of items that characterize the procurement department for use in the production process. The accounts department will tend to provide timely payments for commodities in order to ensure time sensitiveness. Similarly, the unit will cooperate with the information and technology sector in researching for the economical prices for

Reflective review 'Making informed decision' Essay

Reflective review 'Making informed decision' - Essay Example Research and practical assistance are provided in this reformation center to strategize its intervention for those needing its assistance and support. To realize its programs, quality staffs are hired to provide quality services for children under its care and custody. Child protection and welfare topped as its priority agenda, especially those serving their sentences as child offenders based on the national policy and the enforcement of international rights of the child. The justice center is likewise in observance to the juvenile justice system which limits the standard age of child’s criminal liability at ten years old but the state qualified that those children between 10 to 14 years old, there is a refutable presumption that they are incapable of forming criminal intent to make them instantly guilty of committing a crime (Australian Institute of Health and Welfare, 2012, p. 1) This is handled and managed by separate laws, process and court jurisdiction for children. Child ren are therefore brought under the custody of the Justice Center in relation to the result of the judgement rendered following their prosecution out of the offense committed or they are subject for alternative proceedings based on the nature of the allegations and the capacity of the child to respond to the case (Australian Institute of Health and Welfare, 2012, p. 1). Aside from this, the justice courts also afford child protection, like in cases when they suffer from abuses or if the child is the lone witness to criminal cases. This is a mandatory function of the center to ensure the child’s welfare and to veer them from significant harm (Australian Institute of Health and Welfare, 2012, p. 1). This includes children who are suffering from severe problems on trafficking, slavery, sexual servitude, deceptive recruiting and exploitation (Australian Institute of Health and Welfare, 2012, p. 1). As of these days, the institution is challenged with the increasing number of juve niles under its custody and the limited number of quality staff that can provide responses to their needs. Thus, the management proposed to purchase monitoring technology and to mount these in the bedrooms of the children. So how does informed decision-making be done in this case? As of 2012, the statistics of juveniles in Australia sentenced by court has reached the figures of 2,537 in New South Wales, 737 from Victoria, 815 in Queensland, 532 from South Australia, 108 in Tasmania and 154 in Australian Capital Territory (Australian Institute of Health and Welfare, 2012, p. 1) . There are no records from Western Australia and in Northern Territory. Data further bared that the detention rate per 1,000 children aging 10-17 years old are 3.2 in New South Wales, 0.8 in Victoria, 1.7 in Queensland, 3.0 in South Australia, 1.8 in Tasmania and 4.3 in Australian Capital Territory (Australian Institute of Health and Welfare, 2012, p. 1). In an average rate, Australia has 2.5% youth rate dete ntion. The rate of indigenous children under detention is also different. In New South Wales, there are 29.5 rate per 1,000 children are detained as of 2012, 11.6 in Victoria, 14.4 in Queensland, 33.7 in South Australia, 5.6 in Tasmania and 57.0 from Australian Capital Territory (Australian Institute of Health and Welfare, 2012, p. 1). Considering these figures, staffs of the Judicial Center will certainly find exhausting difficulties in

The Chilli restaurant in Florida Essay Example | Topics and Well Written Essays - 750 words

The Chilli restaurant in Florida - Essay Example In the process of coming up with areas for improvement, there is a higher chance wherein this particular hotel can create competitive advantage as compared to its close The restaurant is among the top performing restaurants in Florida following the wide range of services offered to the customers upon their own requests and wishes. The hotel is flexible enough to adjust to any request the customer requires without fear or favor. There are the addresses for the restaurant and the operational times of the restaurant: Address: 7021 International Dr., Orlando, FL 32819 Phone Number: 407-352-7618 Location: United States - Florida (FL) -Central Florida Open Hours: Sunday 11:00 am - 11:00 pm Monday 11:00 am - 11:00 pm Tuesday 11:00 am - 11:00 pm Wednesday 11:00 am - 11:00 pm Thursday 11:00 am - 11:00 pm Friday 11:00 am - 12:00 am Saturday 11:00 am - 12:00 am Average Prices: USD 0 - 20 Bookings at the restaurant do not need to incorporate the above amusements or excitement, it are adaptable with what the customer might want to hang around, for instance the event that the client might want to contract the accommodation without food, and bring his or her own sustenance rather, this can be organized also.

Race, ethnicity, gender identity Essay Example | Topics and Well Written Essays - 2000 words

Race, ethnicity, gender identity - Essay Example large number of Asian and Hispanic immigrants migrating to the American sub continent, which is perceived as an alternative avenue of economic attainment, has led to an emergence of an ethnic economy. Besides, the availability of cheap labor and better knowhow at substantially lower prices has led the companies to hire people from every corner of the world. Also the jobs that were initially considered as a â€Å"man’s domain† no longer exist. Companies today do not shy away from hiring the fairer sex in areas where men were given more prudence, as talent is what counts in this fast paced world. The gender gap too has narrowed leading to a culturally diverse work environment. However, this has brought along with it several far reaching repercussions. In a bid to hire cheap and efficient labor several companies today, are increasingly hiring people from all corners of the world, sometimes replacing foreigners in place of the indigenous workforce. This, in turn has led to discrimination on various grounds including gender, ethnicity and race. In spite of the fact that the work environment is increasingly becoming culturally diverse, many organizations still look for the heterosexual male worker usually belonging to the culturally dominant group, as an able candidate for the job. The rest of the work force, who do not conform to the said definition, are subjected to discrimination on various grounds, including age (senior citizens), gender, race, ethnicity, sexual preference, as well as physical disability. In the United States and several other developed countries, there exists widespread discrimination against women especially of the African American descent. They are often subjected to restricted occupations and their occupational mobility is seldom high as regards their positions or levels in the organization. This could be attributed to the popular perceptions about their competence, among their white counterparts, which apparently isn’t too encouraging.

Geography Essay Example | Topics and Well Written Essays - 500 words - 1

Geography - Essay Example Spain was the first one to establish colonies in Florida followed by other Europeans. England made its attempts to form colonies in the seventeenth century and these attempts were successful. At this time, there was no official intention to form colonies in America but the motivation among the people was to explore and live in a richer environment. The main stage of European settlements was in the eighteenth century when the thirteen fully formed European colonies started a rebellion against the British rule and soon afterwards declared themselves as independent and became the United States of America. The migration pattern, as mentioned above, was as follows; initially Spain formed settlements followed by Mexico, France, Netherland, Sweden, and then England. Short Paragraph 1 Not everyone shares equally in the economic bounties of North America. This fact can be traced back to the colonial period. The European settlers were industrially developed and they had developed different way s of farming and producing goods. All these European cultures brought these techniques with them to America and thus the economy of America developed.

Holes Essay Example for Free

Holes Essay There are many different challenges that Stanley Yelnats (the main character) from the bestselling novel Holes written by Louis Sachar has to over come. Stanley was first seen in the movie when a tilted shot of shoes hit him in the head and he fell on the ground portraying he was weak and a bit stupid. Stanleys personality was also displayed when his mum was so shocked when the police came around to their house telling them Stanley had stolens, this shows that Stanley had never commited a crime before and wasnt usually a trouble maker. The movie directed by Andrew Davis portrays everything the book does and it shows nearly all the insight into Stanleys life that author describes in the book. There are many challenges but the main one is breaking the curse that Stanleys family has been stuck in for more than 100 years. This challenge shows many significant themes in this book like friendship, determination and fate. The main dispute for Stanley was breaking his family curse. Although he didnt know if it was even real and that he had broken it , it was clear for the audience watching the movie that he had. The curse was put on his family more than 100 years ago when the first Yelnats, Elya Yelnats went to a fortune teller called Madame Zeroni. She made him a deal that he could have one of her small pigs if he carried Madame Zeroni up the mountain when he was done making the pig nice and fat so he could give it to the father of the girl of his dreams. When he noticed that the girl really was stupid like Madame Zeroni warmed him he decided to move from Lativia to America. However he forgot to carry Madame Zeroni up the mountain so she put a curse on his family forever. This was portrayed by a dissolve of Madame Zeroni repeating that she will put a curse on his family to Elya leaving Lativia. The low angle of Madame Zeronis face made it obvious that she was not kidding and very serious about the curse. When Stanely carried Hectoria Zeroni (a descendant of Madame Zeroni) up â€Å"Gods Thumb† which was also portrayed with a low angle making it look very commodious, he broke the family curse. This challenge portrayed many key ideas and themes and one of them was friendship. Zero (Hector Zeroni) and Stanley didnt know eachother at all but due to them both being the outcasts of the group they started to get to know eachother and Stanley started to teach Zero how to read and Zero helped dig Stanley holes so he wasnt so tired and could teach him. These lessons however were then stopped by the Warden, who was introduced by a high angle on her boots which already made her look threating as you could compare it to some movies where the thief or cowboys boots got introduced before their face which usually portrayed they were a significant character that usually was there to cause harm. However this didnt stop Zero and Stanleys friendship growing, when Zero ran away form the camp as he had enough of it Stanley had to go and rescue his only close friend he had at the camp. This shows Stanleys friendly love for Zero portrayed by the dissolving of Stanley walking through the dessert and than of the sun showing how hot it was. The soundtrack of mysterious music kept you guessing to see if Stanley would end up finding Zero or not. The orange overalls that all the boys at Camp Greenlake wore made Zero recognizable in the dessert. The audience knew that when the two boys rejoiced both of them were very content due to the soundtrack turning from mysterious to faster more lively music. Another key idea that the challenge portrayed was change. Change for Stanley, his family and Hector Zeroni. There were many unanswered questions that produced tension, secrecy through the entire movie but these questions were all answered when Stanley broke the curse. There was quite a journey to break the curse for Stanley and during this period his character changed dramatically. He used to a gullable, weak , little boy that couldnt stand up for himself. But he turned into a strong, smart young adult that could even save someones life. His weak side was displayed through a high angle of Stanley searching for a camera in the shower, that he got told the Warden of the Camp had installed. This shows how gullable he was and believed everything the other boys in his hut said. As well as giving his findings in a hole to another boy who got a free day off as the Warden though he found it not Stanley. However when he was in the middle of the dessert. He saw â€Å"Gods Thumb† and took iniative. When Hector was to weak he carried him up and saved his life as he found water which the boys definitely needed as they were tired and dehydrated. When Stanley broke the curse it changed many other things mostly for his life and family. His dad finally created a way to make sweaty feet/shoes not smell and Stanley found his treasure that was buried for more than 100 years by Kissing Kate Barlow. This changed his entire lifestyle and he gave half of his treasure to Hector who used that to hire private investigastors and find his mum who he hadent seen for more than 4 years. As you can see the main challenge definitely portrays some key ideas and themes. It displays the friendship betweeen Stanley Yelanats and Hector Zeroni which is definitely one of the most important friendship. Furthermore it explains how Stanley, Hector and both of their families changed. Stanleys personality changed showed everyone how much you can change due to your circumstances and enviroment around you. He teaches everyone a good lesson and I would definitly recommend this to any person my age.

Agricultural Farmland Investments Essay Example for Free

Agricultural Farmland Investments Essay If you are worried about inflation, the best investments to protect yourself are so-called real assets that will rise in value along with inflation. If you are interested in a real asset that pays good current income and dividends, hedges against inflation and also has tremendous value, consider farmland investments. We took farmland as an investment and sees agriculture as the premiere asset class for the next decade. Why invest in farmland? Green World believes that farmland is among the best alternative investments for retail investors. In keeping with Green World’s theory that it is important for any investment to be on the right side of global macro trends, and as the graph from the UN demonstrates, the amount of arable land worldwide is dwindling. Simultaneously, the world’s population is forecast to jump to more than 9 billion by 2050 from 6.9 billion today. Simple economic principles of supply and demand dictate that when there is an increasing shortage of an asset combined with growing demand for it, the prices of that asset are likely to go up. This trend and the accompanying high prices for agricultural commodities has created a substantial concern amongst world governments around the issue of â€Å"food security† and has led many large institutional investors – including governments – to launch agriculture and farmland funds. Shrinking Arable Land and Global Food Security Just to summarize, the points below provide a good overview of reasons for including farmland in your portfolio: 1) Food inflation looks set to continue for the foreseeable future, as the amount of arable land globally is actually shrinking whilst the global population is continuing to grow. To meet growing global food demand the United Nation’s Food and Agriculture Organization estimates an extra six million hectares of additional farmland investment is needed every year for the next 30 years, creating a massive new opportunity for farmland investors. 2) Northen part continue to use Quantitative Easing to create new money on a massive scale. Farmland is an excellent hedge against inflation, which, is the inevitable effects of this printed money entering the real economy. 3) Farmland pays high current income and dividends from the sale of crops. As interest rates are near zero and likely to stay that way for some time, prudent savers are forced to look elsewhere for current in come. Farmland is an excellent option for obtaining that income. 4) Farmland stands out as an asset class that can be a safe haven from global financial and economic instability, as it provides diversification to a portfolio since farmland does not respond to the same factors as those which influence financial assets such as stocks and bonds. 5) Finally, investing in farmland is also a play on China’s continued rapid growth. One of the places where arable farmland is shrinking quite fast due to development is China, and indeed China has now become a net food importer, causing great worry in the government about the issue of â€Å"food security†. With US$3.1 trillion of reserves, when China wants or needs something, it goes out and buys it. Food and farmland are no exception, and indeed China has been buying farmland all around the world. One other point worth noting is that Dream World’s favorite investing on a huge proponent of investing in farmland. They believe that we are only in the â€Å"third inning† of the farmland story, and the asset class still has plenty of room to run. It is also worth noting that it also â€Å"eats his own cooking† so to speak, as he offers two farmland funds targeted at institutional investors, one of which invests in different allocations of farmland in India of Dream World’s farmland projects is located. The next question to consider is how to invest in farmland? You could, of course, invest in a Dream World farmland fund, but Dream World funds target high net worth for institutions with minimum requirements of thousands of Rupees. Dream World, by contrast, offers direct farmland investments for retail investors, with minimum requirements as low as Rs.5000.00. Furthermore, Dream World’s farmland investment projects provide for the direct ownership of the underlying agricultural land – i.e. the retail investor actually owns farmland directly, rather than having indirect exposure through an expensive farmland hedge fund. It is now possible for individual investors to make direct investing in farmland a part of their portfolio, as there are an increasing number of projects where large tracts of land are purchased, and then individual parcels are sold directly to retail investors. These investments are a full â€Å"soup-to-nuts solution,† as everything from the cultivation of the land to the planting and harvesting and the sale of the sale of the crops are performed by an existing farm manager who is part of the project. That means these are perfect passive investments for individuals looking to diversify their portfolios. The aims of the participatory process in the project were: * to perform reflections on the causes and the consequences of the change in the man-forest relationship and on the opportunity to acknowledge new expectations and needs arisen from society towards the forestry sector through participation; * to define, through study cases, a procedure capable of integrating participation into landscape forest planning and to develop a method suitable for all the different situations in Italy * to evaluate the perception of the forest and of forest management within the local communities; * to integrate the traditional knowledge with the technical content of the plan; * to make the population aware of the planning process; * to carry out the mapping of the stakeholders; * to involve, through a targeted reach-out, stakeholders who would otherwise not have been able to voice their concerns.

SWOT analysis for Vodafone PLC

SWOT analysis for Vodafone PLC Vodafone has created a very good Brand Image in the Customers Perception, Vodafone has its services around the world and It is listed in the worlds top 500 Brands and ranked 183 in the year 2006 and is published in Barron and also ranked 86th place in the worlds 100 largest companies and the ranking of Vodafone came down to number 10 in the year 2010 for the top 100 brands listed and that is published by Millward Brown. According to Brand Finances A Global Brand Survey done in the year 2010 Vodafone is ranked the 7th Most Valuable Brand. Best in Class Technology:- Vodafone is equipped with the most advance Infrastructural Network round the globe which helps Vodafone deliver the most unsurpassed quality of communication. There are over 200.000 base stations for the wireless signal Transmission and the network traffic is around 700 billion minutes and over 90 pet bytes of data per year, and the peak download speed is around 28.8 Mbps. This is ultimately serving the Vodafones customers to best services in the market. Vodafone came up with a new Service in the year 2010 named as Vodafone 360 which is an excellent service for the customers who are wanting to be connected everywhere and this particular service is perfect for customers who want to access the latest information available on the internet by keeping their contacts in that. Vodafone 360 is connected to the latest updates from the popular social networking sites, such as Face book, Msn and skype, so Vodafone 360 users can stay update from their Friends and latest news. Vodafone was the First operator to Provide DRM- Free Bundles and has the largest Digital music Subscriptions In Europe where are over 500,000 Customers. Global presence and diversification revenue Vodafone has expanded its business in different parts of the world like Europe, Middle East, Africa, Asia Pacific and the United States through the companys subsidiary undertakings and the investments as of FY2010, and Vodafone is the one best Worlds Leading International Mobile Telecommunications company. Vodafone has partners in more than 40 Countries and has the equity interests over 30 countries; Vodafone has a very good prominent market share in most countries around the world including Europe, The Middle East, Africa, Asia pacific and the United States and Vodafone also has a diversified revenue base for instance in FY2010. Vodafone has its largest geographical market and Germany Contributed 18% of the Total Geographic Revenue. And Italy is the second best revenue generator for Vodafone ie: 13.5% and Spain with 12.7% and United Kingdom with 11.2% of share and Vodacom with 10% followed by India 7% in FY2010, The groups other Africa and Central Europe, and other Asia pacific and middle east operations accounted for 12, 8 and 7.5 percentage respectively. This in turn led Vodafone to be the largest mobile telecommunications operators. Prominent market position At the end of 2009, Vodafone has a sizeable market share in the European region with Italy, Romania Germany Spain and UK at 33.5, 33.1, 32, 31.2 and 23.4 percentages. Whereas, the market share in the eastern European country of Turkey is at 24.5%. It is has a truly international customer base of 347 million registered customers as of 30th June 2009. A sizeable portion of it comes from India where it has the largest and growing clientele. It is estimated that by 2010 Vodafones Indian customer base has the capability to grow up to 111million by the end of 2010 from the present 32 million subscribers. Vodafone subscribers and 85,000 employees have given it a market capitalization of  £80.2 billion as of August 2010 and global mobile market share of 7%. Weakness Mobile phone radiation It is said that the exposure of RF fields from the cell phone towers has dangerous health hazards. Some research studies suggest that excessive cell phone usage could lead to cancer. This belief, however, remains a debatable issue. The local health authorities and the World Health Organization agree there is no evidence on the same. The damage though has already been done. It is a problem faced by all telecom operators. Government authorities in some countries have already taken precautionary measure by limiting cell phone usage in school and colleges, since pupils are more sensitive to RF fields. To a certain degree, the cell phone radiation concern reduces the quantity of demand since a segment of the market will have minimum usage. Legal Proceedings Concerned over allegations of cell phone radiation that will dent telecom industries revenues, operators like Vodafone and Verizon wireless have filed lawsuits against groups alleging various health consequences as a result of mobile usage. Health risks have not been substantiated however, there is no guarantee that the actual or perceived risks of RF exposure will not impair Vodafones ability to retain or attract new subscribers, or reduce mobile usage or result in future litigation. The litigation may further affect Vodafones operations adversely than that of other telecom operators since Vodafones strategic focus is on mobile telecommunications. Opportunities Increasing customers and emerging markets There has been a 20% growth in the telecom industry in the last three years with a 4.7 billion subscribers. Emerging markets like India, China, Turkey and South Africa have been improving performance with increasing revenue which contributes to the market share. In emerging markets mobile penetration is around 50% as compared to European market. Developing countries are expected to deliver faster GDP with little alternative fixed line infrastructure. Turkey in the fourth year had revenue growing 31.3%. Vodafone Indias revenue increased by 14.7%. Other Asia pacific regions and middle east service revenue increased by 9.8%. Mobile Transfer Service Mobile money transfer service is a value added service that provided through existing infrastructure with the help of other financial enterprises. It is a growing business with enormous opportunities especially when mobile customers are growing exponentially with an expected penetration of 5.4 billion by 2015. In the coming years mobile money transfer system will become Vodafones important source of income. 4G Introduction 4G is all about improved high speed data transmission. The superior ultra-broad band will improved internet connectivity and therefore better live streaming experience. Vodafone again will be using its own infrastructure to launch 4G. Growth of mobile advertising The increasing trend of mobile phone users, has led the industry to believe that the global mobile advertising market is expected to grow at a compounded annual growth rate of about 40% until 2014. This has been primarily because of the new handsets that are compatible and improved internet connectivity. In 2008 Vodafone ran several hundred campaigns for global brands. A year later, mobile advertising was devoted to 18 operating markets. This potential market will be a major growth area for telecom players. Threats Legal Risks Vodafones groups revenue comes from emerging or developing countries since they have majority of its customers in such markets. In emerging markets however, political, regulatory, economic and legal systems are less predictable. This environment makes Vodafones investments vulnerable and any legal developments are beyond the control of the group. There is also the likelihood of not having achieved any returns in these markets. Increasing Competition The exponential growth of new customers has been due to increased competition. The fierce competition has also led to declines in tariffs for mobile services and is expected to decrease further thereby causing drop in revenue. Competition has also led increase in subsidies for handsets. Licensing is also another concern that the telecom industry faces which may also lead to competition. Delayed Technology One of the hallmarks of Vodafones success has been the innovative technologies which are provided by vendors. The group makes significant expenditure towards setting up new infrastructure for improved communications. These technologies however, do not guarantee that the common standards of specification will be achieved. The technologies are developed according to anticipated schedules that will perform to the expectations of the vendor or their commercial importance. The poor performance from any vendor could result in additional expenditure or reduced profitability. Adverse Macroeconomic conditions Poor economic conditions may lead to reduced spending by customers. They may purchase lower priced products and services from a competitor. Externalities like recession or global economic deterioration will only delay the purchasing necessity of the customer. Adverse macroeconomic conditions will only affect Vodafones sales income. References http://www.vodafone.com/static/annual_report10/business/customers.html http://zprcnet.wwwwang.com/content/20103/1080835.shtml http://www.vodafone.com/start/investor_relations/vodafone_at_a_glance0.html http://en.wikipedia.org/wiki/Vodafone http://lawyers-law.com/indian-court-upholds-big-tax-bill-against-vodafone/ Jobber, D. (2007) 5th edn. Principles and Practice of Marketing. Berkshire: McGraw-Hill Education

The Evolution of Electronic Court Coverage Essay -- Trial Justice Expo

The Evolution of Electronic Court Coverage A trial is a public event. What transpires in the court room is public property...There is no special perquisite of the judiciary which enables it, as distinguished from other institutions of democratic government, to suppress, edit, or censor events which transpire in proceedings before it.† Justice William O. Douglas, 19471 â€Å"Picture taking in the courtroom is more than disconcerting. It does not comport with the traditional notions of a fair trial. A man on trial for his life or liberty needs protection from the mob. Mobs are not interested in the administration of justice. They have base appetites to satisfy.† Justice William O. Douglas, 19602 These seemingly contradictory words from one of the most ardent First Amendment absolutists to ever serve on the United States Supreme Court stand as a testament to the central conflict which has for so long characterized the debate over press coverage in the nation’s courtrooms. In the battle for preeminence, which Amendment wins: the First or the Sixth? Does the freedom of the press and the public’s right for information outweigh the constitutional guarantee of a fair trial through due process? And in an era of mass communication, where the capabilities of technology are matched only by the pervasiveness of the message it delivers, how and where is the line ultimately drawn? Especially in the age of O.J. Simpson and Scott Peterson, of Michael... ...o the discovery of two additional court cases, Sheppard v. Maxwell 384 US 333 (1966) and Florida v. Zamora 422 So. 2d 325 (1982), as well the two major American Bar Association regulations relating to subject, Canons 35 and 3A(7). Information regarding current federal and state-by-state courtroom standards were found at the Radio-Television News Directors Association website (www.rtnda.org), the Indiana State Court website (www.in.gov/judiciary), and an archived statement made in 2000 by Third Circuit Court Justice Edward R. Becker to the Senate Committee on the Judiciary (judiciary.senate.gov/oldsite/962000_erb.htm). Also helpful were the American Bar Association website (www.abanet.org) and two sources for quotations from former Supreme Court Justice William O. Douglas: Craig v. Harney 331 U.S. 367 (1947) and 46 American Bar Association Journal 840 (1960). The Evolution of Electronic Court Coverage Essay -- Trial Justice Expo The Evolution of Electronic Court Coverage A trial is a public event. What transpires in the court room is public property...There is no special perquisite of the judiciary which enables it, as distinguished from other institutions of democratic government, to suppress, edit, or censor events which transpire in proceedings before it.† Justice William O. Douglas, 19471 â€Å"Picture taking in the courtroom is more than disconcerting. It does not comport with the traditional notions of a fair trial. A man on trial for his life or liberty needs protection from the mob. Mobs are not interested in the administration of justice. They have base appetites to satisfy.† Justice William O. Douglas, 19602 These seemingly contradictory words from one of the most ardent First Amendment absolutists to ever serve on the United States Supreme Court stand as a testament to the central conflict which has for so long characterized the debate over press coverage in the nation’s courtrooms. In the battle for preeminence, which Amendment wins: the First or the Sixth? Does the freedom of the press and the public’s right for information outweigh the constitutional guarantee of a fair trial through due process? And in an era of mass communication, where the capabilities of technology are matched only by the pervasiveness of the message it delivers, how and where is the line ultimately drawn? Especially in the age of O.J. Simpson and Scott Peterson, of Michael... ...o the discovery of two additional court cases, Sheppard v. Maxwell 384 US 333 (1966) and Florida v. Zamora 422 So. 2d 325 (1982), as well the two major American Bar Association regulations relating to subject, Canons 35 and 3A(7). Information regarding current federal and state-by-state courtroom standards were found at the Radio-Television News Directors Association website (www.rtnda.org), the Indiana State Court website (www.in.gov/judiciary), and an archived statement made in 2000 by Third Circuit Court Justice Edward R. Becker to the Senate Committee on the Judiciary (judiciary.senate.gov/oldsite/962000_erb.htm). Also helpful were the American Bar Association website (www.abanet.org) and two sources for quotations from former Supreme Court Justice William O. Douglas: Craig v. Harney 331 U.S. 367 (1947) and 46 American Bar Association Journal 840 (1960).

moralhf Essays - Morality in The Adventures of Huckleberry Finn :: Adventures Huckleberry Huck Finn Essays

Morality in The Adventures of Huckleberry Finn In every persons life at one point they will have to make a choice based on their moral beliefs. These decisions can show what a person believes in right from the start. In Mark Twains' The Adventures of Huckleberry Finn the main character Huck, makes two very important moral decisions. The first being how he treats Jim when he first meets him at Jackson's Island and the second is to tear up the letter to Miss Watson out of his love for Jim. When Huck first runs away from Pap he goes to Jackson's Island and thinks that he is the only person there. He soon finds out that this is not true, and that "Miss Watsons Jim"(41) is taking refuge there as well. Many people would hate to be alone on an island with a "nigger"(43), but Huck is instead happy to have someone to converse with. At first Jim thinks he sees Hucks ghost and is petrified. Huck eases Jims feelings by changing the subject and saying "It's good daylight, le's get breakfast"(41), showing that Huck is not only real but he does not mind that Jim is black. Jim feels that Huck might tell on him for running away, but he then decides that it will be okay to tell him why he ran away from Miss Watson. Jim keeps asking Huck if he is going to tell anyone about his running away, and Huck replies "People would call me a low down abolitionist and despise me for keeping mum but that don't make no difference I aint gonna tell"(43). Hucks response truly shows that hi s ignorance has no bearing over his moral kindness. When taken into consideration good morality is much more important in the long run than being the most intelligent person. After journeying with Jim for quite some time Huck begins to feel bad about harboring a runaway slave. He decides to write a letter to Miss Watson explaining the whole story, because Jim had been sold and he does not know where he is. Huck was indeed confused about what he should do so he dropped he dropped to his knees and began to pray.

Greek And Inuit Mythology :: essays research papers fc

Parallelism in Greek and Inuit Mythology The very early creation legends are difficult to trace to their original sources, since they were passed along by word of mouth from one generation to the next. There are many different legends about the origin of the earth, some similar to those told in other cultures. It is interesting that most of these legends can be tied together in one or more ways. The Greek and Inuit tribe versions of early existence are related in many ways.   Ã‚  Ã‚  Ã‚  Ã‚  In both interpretations there is one creator. The Greek version explains that Eurynome, the goddess of all things, rises naked from chaos and finds nothing for her feet to stand on. She then separates the sea from the sky and dances upon the waves to the south, where later her hands would turn into a serpent (Switzer 10). Similarly, in the Inuit interpretation, a raven is born out of darkness and chaos. He searches around the dark trying to find his position; he finds water, grass and trees. After contemplating about who he is and what makes the grass grow, he eventually realizes that he is the Raven Father, the creator of all life (Ingpen 67).   Ã‚  Ã‚  Ã‚  Ã‚  Secondly, both interpretations use the bird as the principal creator of all things. It is thought that Eurynome is the author of the universe. She becomes pregnant when her serpent hands coil around her. Next, she assumes the form of a dove and lays a huge egg which the serpent keeps warm until it hatches. The egg brings forth all the things that now exist: the sun, moon, planets, stars, and the earth with its mountains, valleys, stream, lakes, all living creatures, including the first humans (Switzer 11). In like manner, Raven flies through the darkness and finds a new land, for which he calls Earth. One day, he notices a giant pea pod and watches it as it splits open and produces a man. He creates the ox and caribou for the man to eat but tells him not to harm them (Ingpen 68). He continues to create animals, but then creates a woman to be the man’s companion. Soon the man and woman reproduce and there are many children.   Ã‚  Ã‚  Ã‚  Ã‚  Although similar in some ways, the two creation myths also contrast in several ways. The Greek version illustrates that Eurynome asexually becomes pregnant and lays an egg. This giant egg holds all things that now exist.

Hbr – Cash Flow Stattement – Chemalite.

Cash FLows – Part 1 – Exercises Classification of Cash Flows For each event listed below, select the appropriate category which describes the effect of the event on a statement of cash flows: a. Cash provided/used by operating activities. b. Cash provided/used by investing activities. c. Cash provided/used by financing activities. d. Not a cash flow. C/A 1. Payment on long-term debt (company pays INTEREST only) – think about this how this could be both – related to debt because financing and operating because it’s part of operations C 2. Issuance of bonds at a premium A3. Collection of accounts receivable D4.Cash dividends declared – it’s not a cash flow D 5. Issuance of shares to acquire land (â€Å"exchange† of shares for land) – no cash exchanges here B6. Sale of marketable securities (long-term) – A7. Payment of employees' wages C8. Issuance of common shares for cash A/? 9. Payment of income taxes payable †“ could be disposition of property, etc. then this will fall under investing B10. Purchase of equipment B11. Purchase of common shares in another company B12. Sale of real estate held as a long-term investment Transactions Transaction| Journal Entry| Impact on earnings | Impact on cash flows| Cash flow classification| Adjustment? Issue 1,000 shares for $10,000| Dr. cash (BS) 10K Cr. Common shares 10K| No| INFLOW of 10k| Financing| No reconciliation required; item included in CFF| Purchase inventories for $2,000 on account (i. e. not for cash)| Dr. inventory (BS)CR. Accounts payable (BS)| No| No impact| Operating (no CASH FLOW)| Earnings $0CFO $0| Pay off $2,000 for inventories purchased above| Dr. AP (BS) 2kCr. Cash (BS) 2k| No| OUTFLOW of 2k| Operating| Earnings $0â€Å"Adjustment â€Å"Change in non-cash working capital $-2kCFO $-2k| Sell $1,000 worth of inventory for $4,000, on account (i. e. not for cash)| Dr. /r 4000Cr. Revenue 4000Dr. Cost of Goods Sold 1000Cr. Inventory 1 000| Yes| no| Operating (no cash flow)| Earnings $3000AdjustmentChange in non-cash wc $-3000CFO $0| Collect $4,000 relating to sale above| Dr. cash 4kCr. Ar 4k| no| INFLOW of 4k| Operating | Earnings 0AdjustmentChange in non-cash wc 4kCFO 4k | Purchase truck (PPE) for $3,000 cash| Dr. PPE 3kCr. Cash 3K| No| Outflow of 3k| Investing| Included in CFI; no reconciliation needed| Record depreciation of truck for the period ($500)| Dr. Depreciation expense 500Cr. Acc. Dep. (BS) 500| Yes-500| no| Operating| Earnings -500AdjustmentDepreciation +500CFO 0|Introduction to Cash Flow construction The Controller of Schmidt Tooling Corporation has provided you with the following information: Schmidt Tooling Corporation| Income Statement| For the Year Ended December 31, 2010| | | | Net Sales| | 620,000 | Operating expenses| | 410,000 | | | 210,000 | Income from operations| | | Other revenues and expenses| | | Gain on sale of equipment| 30,000 | | Interest expense| 8,000 | 22,000 | Income before inc ome taxes| | 232,000 | Income taxes| | 92,800 | Net income| | 139,200 | Schmidt Tooling Corporation|Comparative Account Information | Relating to Operations| For the Year Ended December 31, 2010| | | | | 2010| 2009| Accounts receivable| 56,000 | 40,000 | Prepaid insurance| 5,000 | 6,000 | Accounts payable| 59,000 | 47,000 | Interest payable| 600 | 1,500 | Income taxes payable| 4,200 | 6,000 | Unearned revenue| 20,000 | 14,000 | Instructions: Prepare a statement of cash flows (for the company’s operating activities only) for the year ended December 31, 2010 using the indirect format.

Manhunt: The 12-Day Chase For Lincolns Killer by James L. Swanson.

A movie hero became the moving hero after he assassinated President Abraham Lincoln. For once, he fired not the dummy shots, but the ones that will give him fame and place in World History in general and American History in particular. The entire Nation was the audience for this movie. John Wilkes Booth knew that death was following him; perhaps his final acting assignment came to the end, on the 12th day of the ‘shooting!’ The author’s thesis in his book is simple and direct: Why John Wilkes Booth did what he did? Was it the spontaneous overflow of his deep anguish over the policies of the President? The assassin had just twelve days to live after he shot the President; the security forces chasing did   shoot him; but before that they burnt he barn in which he was hiding! The author’s perspective: The author James L. Swanson, will not get another subject matter like this, may God forbid! The man who was killed and the man who killed him, both wee well known personalities in their respective areas. The statesman-politician versus the versatile movie-man! The assassin was a famous, handsome actor, who otherwise commanded lots of respect. The ‘Booth Capturing’ ordeal lasted for 12 days, from April 14 to 26, 1865. The chase was a thriller; it would beat the best stunt and war movie as for the sequence of events! The author describes how the sympathetic individuals tried to save the killer and how he was finally outsmarted by the security forces! Swanson has written the book with a terrific sense of involvement. He has given a very interesting book and from the point of view of writing style, he gives total justice to the tragic subject. Why not! He is a member of the Lincoln Bicentennial Commission, and must have sieved through the vast literature available on the life, death and after -death sequence of events related to the greatest President of USA, Abraham Lincoln. The man who initiated the Civil War for a great cause, and the man who rejoiced and applauded with open heart, its conclusion! The Nation then must have waited with bated breath as for the day to day hunt for the killer and heaved the sigh of relief when the assassin met with the gory end. On April 26, when Booth refused to surrender, troops set the barn in which he was hiding, on fire. Sergeant Boston Corbett shot the assassin. After a few hours at sunrise, Booth died. April 26-27 Booth's body was brought back to Washington, autopsied, photographed, and buried in a secret grave.   Ã‚  He got what he deserved. Lincoln deserved more to enjoy the fructification of his ideals. But destiny played its part. They say, â€Å"It is better to deserve without receiving, than to receive without deserving!† The theme of the novel is great! How the author handles the theme is even greater, which evokes unending curiosity. The level of detachment achieved by the author in handling a highly sensitive action-packed subject is commendable. Without giving room for too much sentimentalism, the various grim situations manifest clearly, grow and attain new dimensions. The book deserves an outstanding position and grade on account of this approach. It is not a book; it is the triumph! Conclusion: The action of John Wilkes Booth can not be termed as spontaneous. He wished to avenge the defeat of the South. His heart was the abode of racial hatred. On April 14, 1865 around noon Booth got the information that Lincoln was coming to Ford’s Theatre that night. Within eight hours he had prepared his plan of assassination. This shows that the decision to kill Lincoln was not spontaneous. He was mentally prepared for that, much earlier. The book is the story of the manhunt, but in a book of about 400 pages, Lincoln’s death occurs in page 139. Lots of related backgrounder information is provided in the book. It has all the qualities of mystery, history, detective story and tragedy. It is the delight of the psycho-analyst.                                                                     

Horney’s theory Essay

1. Samara demonstrates Horney’s â€Å"moving towards† neurosis meaning she deals with anxiety by an excessive interest in being accepted, needed, and approved of. We first learn this in the first paragraph where it says, â€Å"she is sensitive to the needs of others.† She is constantly looking for a boy to accept her and does all that she can to make sure he is happy. An example of this would be when she cooks him big dinners and only goes to see movies he will like to. She get very bad anxiety when her boyfriends would hang out with other girls, which would lead her to become very possessive. 2. According to Horney’s theory, what leads Samara’s neurotic behavior is her tendency to take on a dependent role compared to others and her unlimited desire for love. â€Å"Moving towards† people see others as potential resources who can support them and help reduce their anxiety of being along so they seek love, approval, and someone to get close with in order to save them. 3. Samara’s self-image is not an accurate one. She does not have a very accurate idea of who she is. She is very insecure and relies on other people to help build her up therefore she is not able to realize her own potential and achieve self-realization. According to Horney’s theory, there is a discrepancy between Samara’s idealized self versus the real image of herself. Samara’s idealized self was created to overcome Samara’s feelings of inferiority and makes her try and possess all great qualities. This is the reason she is doing everything in her power to make her boyfriend at the time happy and doing all things for him. It is also the reason that Samara never thinks she is doing anything wrong. On the other hand, Samara’s real self is the reason behind all of her self-criticism and hate that is driving her towards always needing to be loved. Her ideal self is taking over her real self and is what is controlling her behavior and actions. 4. For Samara, there is a huge discrepancy between her organismic self and her perceived self. Samara’s organismic self is who she actually is, so she according to the reading Samara is someone is comes across as very insecure, demanding, lonely, and protective. She tries too hard to make her boyfriends happy. Her ideal self is the person she really thinks she is. Samara never  understands why boys don’t love her and why she isn’t married yet even though us as readers could tell right away what the issues were. Samara doesn’t understand her organismic self and that is what is causing Samara’s loneliness. 5. Another theory that could be useful in describing Samara is Abraham Maslow’s hierarchy of needs, which states that people possess a set of motivation systems unrelated to rewards to unconscious desires. Samara is constantly looking to make herself happy and is relying on other things besides her own self to become happy. According to this theory Samara is stuck on the level of love and belonginess needs meaning she is seeking friendship, intimacy, affection and love. The reading says that Samara is rarely ever alone because once her and a boy break up she immediately goes on to another boy. 6. Carl Roger’s phenomenological theory is something that could change how Samara saw herself, her boyfriends, and how she acted towards her boyfriends. The concept of self-actualization refers to someone moving from a dependent person to an independent person and focuses on someone reducing their tension and their needs, which will help bring them more pleasures and satisfaction. Right now, Samara is also tense because she is worry about how to make another person happy hoping that their happiness will make sure they keep loving her. If Samara were to develop more confidence and trust she would be able to see all the good things she has going on and all of her strengths that will allow her to become a more independent person. Once she is able to do that she will be able to find someone else who will love her and they can have a much more healthy relationship than she has had in the past.

My school Essay

I,________,have been a part of the _________School District my entire life. For me school has been a mixture of emotions. Some years I loved school and learning and other years I hated school and felt as if I would never amount to anything. The movie Stand and Deliver made me wonder how much better of a student I could have been if all my teachers cared as much as Mr. Escalante. In elementary school I had mixed emotions. I loved school up until about 3rd grade but then I started to hate school. It became harder for me to get good grades and I  felt dumb. Many of my teachers also had my sister, who was an A+ student so they would always make statement about how I should follow in her footsteps and such. But I was never as smart as her or good at school like she was. Once I was in the 3rd grade I began to struggle with all subjects except reading, once this struggle began I started to care less about school and grades. Middle school is where things began to turn around for me. In the 6th grade I had Mr. Pollock as one of my teachers. He was the most caring teacher I have ever had,  he showed me I could do anything I put my mind too and he pushed me to succeed the way Mr. Escalante pushed his students. In the movie Mr. Escalante says â€Å"Students will rise to the level of expectations† and this is exactly what my teacher did to me, he set the expectations high and then pushed me to exceed them. High school was another good experience. I always was a â€Å"teacher’s pet† and got good grades without really trying. I never studied while in high school and was very involved in extracurricular activities. This was good for me then but has caused me problems now. Now that I am in college and have to study and really work hard I don’t do as good as I would like. In my opinion my past schooling has set me up to fail in college. Even though I was taught the things I needed to be taught. I didn’t learn to push myself. I got by either just barely or passing with flying colors†¦ I, Thanh Nguyen, I have been grown up in Vietnam, so I went to elementary, middle, high school there. And the education is a lots harder here in States. For me school has been a mixture of emotions. Some years I loved school and learning and other years I hated school and felt as if I would never amount to anything. In elementary school I had mixed emotions. I loved school up until about 5rd grade but then I started to hate school In my opinion my past schooling has set me up to fail in college. Even though I was taught the things I needed to be taught. I didn’t learn to push myself. I got by either just barely or passing with flying colors†¦

Why has Tesco's loyal card scheme been successful where competitors' Dissertation

Why has Tesco's loyal card scheme been successful where competitors' schemes have not - Dissertation Example It has over two thousand stores all over United Kingdom and has a wide range of products from everyday items of groceries to electric appliances to the mortgage market and even a clothing line. This indicates the level of diversity that this store has been into. The company does not target a specific niche; instead it has been very successful at capturing the mass market yet providing a customized approach to the masses. Thos customer centric and market oriented approach has helped Tesco become better than ever before, defeating all its competitors by making sure all their systems were intact. Its success involved its customer loyalty card which helped Tesco gauge customer interests, trends and ready-to-use market research that was in line with customer needs and wants. Surprisingly, when Tesco’s loyalty card scheme was thriving, other firms using the loyalty card concept were declining. There is no doubt about the fact that Tesco’s business model and effective strategi es helped it raise its profits and give benefits to customers at the same time. Following is an analysis of Tesco’s success and the impact of the loyalty card scheme on it. ... hat Tesco is a wonderful example of those companies who are benefiting greatly with the use of loyalty cards, by identifying consumer need and anticipating their demand by looking at past trends and regular patterns of buying. All customers who shop from there earn points for shopping and can later use those points for free shopping from any Tesco store. This helps gauge customers loyalty. On the other hand, Tesco itself makes sure that it shows its loyalty to customers too. Moreover, by classifying trends of consumers Tesco has been able to make huge profits even after giving benefits to customers. This mutual interest and benefit to both helps create a win-win situation maintaining loyalty of customers and raising company profits. In itself, this research, taking Tesco as a successful case of giving out loyalty cards to its customers will help analyze the circumstances in which loyalty cards actually work and whether it is worth giving benefits to customers in return for the inform ation that they provide. Even though competitors like Sainsbury also copied this scheme of Tesco, it nearly failed because for first, Tesco had a first mover’s advantage in this industry, and it was known for being customer focused instead of product focused. As a result of this, customers were probably more inclined towards a company that positioned itself as a beneficiary for the customers, giving them benefits of the loyalty card along with excellent customer care which made them feel loyal towards the company. Along with the Loyalty card, the credit of this trust and credibility that Tesco had earned was also because of its efficient processes and fast paced technological improvements that helped it stay perfectly on track with the proficiently functioning supply chain. Thanks to the