Chapter Practice

QuestionAnswerthe trend towards worldwide markets makes it easier to predict where competitors will spring up. true or false?falsebecause many countries are investing in countries other than their own, each country is becoming more autonomous and independent. true or false?falsean advantage of international expansion is that competition within foreign countries is generally very similar to that of the US. true or false?falseIn michael porter's â€Å"diamond of competitive advantage† there are 4 broad attributes that, as a system, constitute a nation's competitiveness in an industry. true or false?truethe factor endowments of a country are inherited and cannot be created. true or false?falsewith regard to factor conditions the pool of resources that a firm has is much more important than the speed and efficiency with which these resources are deployed. true or false?falsedemanding domestic consumers tend to push firms to move ahead of companies in other countries where consumer s are less demanding and more complacent. true or false?truehigh levels of environmental awareness in Denmark have led to a decline in Denmark's industrial competitiveness in the international marketplace. true or false?falsecountries with a strong supplier base benefit by adding efficiency to upstream activities. true or false?truetypically, intense rivalry in domestic markets does not force firms to look outside their national boundaries for new markets. true or false?falsemany international firms are increasing their efforts to market their products and services to countries such as India and China as the ranks of their middle class continue to increase. true or false?trueinternational expansion can extend the life cycle of a product that is in its maturity stage in a firm's home country. true or false?truean advantage of international expansion is that it can enable a firm to optimize the location of every activity in its value chain. true or false?truethe laws, and the enforcem ent of laws, associated with the protection of intellectual property rights, represent a significant currency and management risk to multinational firms. true or false?falsedifferences in foreign markets such as culture, language, and customs can represent significant management risks when firms enter foreign markets. true or false?trueoffshoring takes place when a firm decides to shift an activity that they were previously performing in a domestic location to a foreign location. true or false?true2 opposing pressures that managers face when they compete in foreign markets are cost reduction and adaption to local markets. true or false?truetheodore levitt has argued that people around the world are willing to sacrifice preferences in product features, functions, and design if they are offered lower prices and high quality. true or false?trueamong theordore levitt's assumptions that would favor a global strategy is that consumers around the world are becoming less price sensitive. tr ue or false?falsewithin a worldwide market, the most effective strategies are neither purely multidomestic nor purely global. true or false?trueindustries in which proportionally more value is added in upstream activities are more likely to benefit from a global strategy than those in which more value is added downstream. true or false?truein a global strategy a firm operates all its businesses under a single common strategy regardless of location. true or false?truea multidomestic strategy is the most appropriate strategy for international operations because it drives economies of scale as far as possible and provides a middle of the road product appealing to the largest number of consumers in every market. t or f?falsethe need to attain economies of scale encourages multinational firms to operate under a multidomestic strategy. true or false?falsecorporations with multiple foreign operations that act very independently of one another are following a multidomestic strategy. true or false?truea multidomestic strategy would likely include the use of high volume, centralized production facilities to maximize economies of scale. true or false?falsea limitation of a multidomestic strategy is that it may lead to overadaptation as conditions change. true or false?truemultinational firms following a transnational strategy strive to optimize the tradeoffs associated with efficiency, local adaptation, and learning. true or false?truea key tenet of transnational strategy is improved adaptation to all competitive situations as well as flexibility by capitalizing on communication and knowledge flows throughout the organization. true or falsetrueaccording to studies by Rugman and Verbeke, most of the world's 500 firms are global- not regional or biregional. true or false?falsea franchise generally expires after a few years whereas a license is designed to last into perpetuity. true or false?falsetypically joint ventures involve less control and risk than franchising. true or false?falsetypically the best method of entry into a foreign market is the establishment of a wholly owned foreign subsidiary so that the parent organization can maintain a high level of control. true or false?falsea major trend in international developments include:greater international trade and operations, growing recognition of an international managerial perspective, a large increase in international investmentthe reasons that explain why some governments make better use of the inflows from foreign investment and know how than others include:governmental practices that are business friendly, local entrepreneurs that can train workers and invest in modern technology, sound management of broader economic factors such as interest rates and inflationaccording to michael porter's framework all of these factors affect a nation's competitivenessfactor conditions, demand characteristics, related and supported industriesrivalry is intense in nations with conditions of ____ consumer d emand, _____ supplier bases, and _____ new entrant potential from related industriesstrong, strong, highaccording to michael porter, firms that have experienced intense domestic competition are:more likely to design strategies and structures that allow them to successfully compete abroad.all of these factors have made India's software services industry extremely competitive on a global scalelarge pool of skilled workers, large network of public and private educational institutions, large, growing market and sophisticated customersadvantages of global diversificationfirm not being solely dependent on domestic market, firm with large margins at home helping subsidize its operations in other nations, potential to lower costs of operation even if the primary market is at homeoptimizing the location of every activity in the value chain can yield all of these strategic advantagesperformance enhancements, cost reduction, extending the life cycle of the product or serviceMicrosoft decided t o establish a corporate research laboratory in Cambridge, Englandto access the outstanding technical and professional talent available there so that they can attain world class excellence in selected value creating activitiesthe sale of boeing's commercial aircraft and microsoft's operating systems in many countries enable these companies to benefit from:economies of scaleMany US multinational companies set up maquiladora operations south of the US-Mexico border primarilyto take advantage of the low cost of laborappreciation of the US dollar will have this impact on McDonaldslower profits, because foreign profits will be reduced when measured in dollarsThis occurs when a firm decides to utilize other firms to perform value-creating activities that were previously performed in houseoutsourcingwhat is one of Theodore Levitt's assumptions supporting a pure global strategy?MNCs can compete with aggressive pricing on low cost products that meet the common needs of global consumerspressur es to reduce costs require thata company must pursue what is economically beneficial to the company including maximizing economies of scale and learning curve effectsLow pressure for local adaptation combined with low pressure for lower costs would suggest what type of strategy?internationalHigh pressure for local adaptation combined with low pressure for lower costs would suggest what type of international strategy?multidomesticSoftware Tech Inc. a company in the computer software industry, invests heavily in R&D and product design. Thus, most of its value is addedupstreamIndustries in which proportionally more value is added in _____ activities are more likely to benefit from a ______ strategy.upstream, globalWhat types of international firms are most likely to benefit from a global strategy as opposed to a multidomestic strategy?firms in industries that have much value added in research and design or manufacturingRecent trends that might lead to managers of multinational corporat ions to adopt a more decentralized strategy for their operations would includeconsumers are the world are increasingly willing to trade off idiosyncratic preferences in product features for lower price, flexible mftg trends have allowed a decline in the min volume required to reach acceptable levels of production efficiencyFirms following a global strategy strive to offer ______ products and services as well as locate manufacturing, R&D, and marketing activities in ______ locations.standardized, fewGillete's worldwide success with its Sensor razor demonstratesthat a global marketing effort can sometimes be successfulas in the case of Siebel systems, elements of a global strategy may facilitate the competitive advantage of differentiation bythe creation of a world wide network to achieve consistent service regardless of location.risks associated with global strategyfirm with only one mfg location must export its product, geographic concentration of any activity may also tend to isola te that activity from the target market, concentrating an activity in a single location makes the firm dependent on that locationlimitations of global strategy:limited ability to adapt to local markets, concentration of activities may increase dependence on single facility, single locations may lead to higher tariffs and transportation costsElements of a multidomestic strategy may facilitate the competitive advantage of cost leadership bydecreased shipping and transportation costs inherent in local productionlimitations of a multidomestic strategyless ability to realize cost savings through scale economies, greater difficulty in transferring knowledge across countries, may lead to overadpatation as conditions changehigh pressure for local adaptation combined with high pressure for lower costs would suggest what type of international strategy?transnationalUnits coordinate their activities with headquarters and one another, units adapt to special circumstances only the face, and the e ntire org draws upon relevant corporate resources. These are attributes of:transnational strategyWhat is a disadvantage of a transnational strategy?unique managerial challenges in fostering knowledge transferin order to realize the strongest competitive advantage, firms engaged in worldwide competition mustpursue a strategy that combines the uniformity of a global strategy and the specificity of a multidomestic strategy in order to achieve optimal resultsAccording to studies by Rugman and Verbeke, approx how many of the world's largest 500 firms are global, that is, they have at least 20% of their total revenues each in North America, Asia, and Europe?10What describes the most typical order of entry into foreign markets?exporting, licensing, franchising, joint venture, and wholly owned subsidiarya domestic corporation considering expanding into international markets for the first time will typicallyconsider implementing a low risk/low control strategy such as exportingThe form of en try strategy into operations that offers the lowest level of control would be:exportingFees that a multinational receives from a foreign licensee in return for its use of intellectual property are usually calledroyaltiesthe difference between a franchise and licensing contract is thata franchise contract is more specific and longer in duration_________ entails the creation of a third party legal entity; whereas _______ do not.joint ventures, strategic alliancesa business in which a multinational company owns 100% of the stockwholly owned subsidiaryThis is most appropriate where a firm already has the appropriate knowledge and capabilities that it can leverage rather easily through multiple locations in many countrieswholly owned subsidiaries

How might a Jacobean audience see certain events in MACBETH differently to a modern one? Essay

Four hundred years ago in the time of the Jacobeans, beliefs then were very different from what they are today and this had impacts on the way Jacobean audiences interpreted certain events in Shakespeare’s plays. This essay sets out how some events might be interpreted differently in Macbeth. Bad things that happened to people were blamed on the supernatural like curses, witches and ghosts e.t.c. First of all was the whole idea of witches. For everything bad that happened to people, witches were blamed for them. Witches were seen as real people who had magical powers and could do almost anything. In Macbeth the witches appear at the very start of the play and accompanying them was thunder and lightning. The Jacobeans see that type of weather to be a bad omen and meant forces of evil or bad things were coming, whereas nice weather meant good things were going on. Today we see bad weather as being caused by scientific reasons; to do with air pressure for example. It has nothing to do with any events happening in the world. In Act 1 scene 2, the witches go on to create a massive thunderstorm. A Jacobean audience would believe this really happened because they thought witches did actually have the power to do that. Nowadays, a modern audience would see that as simply just made up, because we don’t believe in witches anymore. Adverse weather conditions are caused by natural phenomena not by supernatural evil witches. When Macbeth sees the witches for the first time they say â€Å"Hail Macbeth hail to thee Thane of Glamis,† â€Å"Thane of Cawdor† then â€Å"King hereafter†. The witches are saying he definitely will have those titles, not just might be. A Jacobean audience would see this as the witches predicted the future because people back then believed that they could do that. Today we do not believe in witches and again; it would be seen by a modern audience as the witches guessing what would happen. Next is the Thane of Cawdor’s execution. No-one has been executed in Britain for many years; the death penalty has effectively been abolished. But in Jacobean times, it was regarded as the natural thing to do. Therefore a modern audience would see this execution as very serious and would feel he would not deserve that punishment as much as we did 400 years ago. A Jacobean audience would see that he does need to be executed because betraying the king’s (monarch’s) army was considered a very serious crime because it would be a crime against God as well; as the monarchy was considered to be run directly by God. When Lady Macbeth calls on evil spirits to make her powerful and string-minded to carry out the murder of Duncan she says, â€Å"Unsex me here,† and, â€Å"Make thick my blood.† She actually wants to be changed into a man (on the inside) from a woman and be praying out to spirits somewhere she can do this. A Jacobean audience would believe that this is really happening because they believed in sprits; good or bad, and that if you call for them, they can do what you want. A modern audience however would see this as Lady Macbeth thinking that she has lots of power when really she can’t and she’s got too much energy and feels really powerful when really nothing will happen like that. I.e. she has a big lust for power. Today we don’t believe in spirits and that they never exist. We now would think that she’s just feeling lots of power and wants to get it very badly. But just before Macbeth goes to commit the murder of Duncan, he imagines a dagger leading him to Duncan’s room. He says, â€Å"Is this a dagger which I see before me, the handle toward my hand?† He’s seeing this dagger actually taking him to Duncan’s room meaning the dagger should be used to kill him. Macbeth is really convinced and believes it’s there. Because of that, a Jacobean audience would think the witches have put it there in his head because they told the future earlier on in the play, that Macbeth will become king, and he would have needed to kill Duncan to do it. A modern audience on the other hand would think he’s having a hallucination and he’s just simply imagining it; probably explained by the stress of being about to kill the King. Jacobean’s might not have thought that because they didn’t appreciate people can imagine things deliberately or because of stress or mental illness. They would not understand those things. In addition, Macbeth sees a vision of Banquo’s ghost at a banquet. He says to the other guests, â€Å"Which of you have done this?† Again, like the dagger only he can see it and he believes it really was there. A Jacobean audience would have believed in ghosts and life after death. Macbeth had just unlawfully killed Banquo so a Jacobean audience would see that it would make sense for his ghost to haunt him and only him and appear real. But, a modern audience would see this as Macbeth being so stressed by the murder of Banquo and Duncan that one of his victims comes back to haunt him in his mind. The fact that only Macbeth can see it proves that it’s probably his stress. Jacobean’s believed in the â€Å"Divine right of Kings† meaning that the king’s reign is so because it is what God wanted; it’s God’s will for him/her to be king. Therefore if you kill the monarch (called regicide), it was the worst possible crime anybody could commit at the time. If you did it, you were committing a sin against God and the audience would be so shocked they would be petrified. So when Macbeth murders Duncan, the audience would be petrified with disbelief that that just happened. Today, we believe that kings and queens reign because we allow him/her to reign over us and it’s nothing to do with God. So a modern audience would see the murder of Duncan as just a very serious murder, not a crime against God. This is also because we believe much less in religion now than we did 400 years ago. Plus, the monarch today does not have it much power as it did back then; since the English civil war, laws are passed by parliament, the king or queen virtually has no power and can be abolished by parliament at any time. When Macbeth sees the witches for the final time to show him the apparitions, again in thunder and rain, they cast a spell in rhymes in order to do that. For example one says, â€Å"By the pricking of my thumbs, something wicked this way comes†. Jacobeans would see this as the witches truly casting a spell but today we this as just a poem. Also, the apparitions that the witches come up with would have been seen to have really done that by a Jacobean audience, because again, they thought witches had unlimited magical powers and could do almost anything, including bringing out naked out of a bubbling pot children or futuristic visions out of their cauldron. A modern audience would see this as Macbeth being drugged by the witches and that potion made him go on to see those apparitions, perhaps in some sort of trans or dream. We don’t believe in witches having the magical power to do that themselves. The final thing whose perception has changed is Lady Macbeth sleepwalking. In Jacobean times, people did not understand that anyone can sleepwalk for whatever reason and thought anyone who did was mad meaning they thought Lady Macbeth was mad and stressed because of what her husband had just been doing. Today however, we think that anyone can sleepwalk and hence Lady Macbeth could have been feeling fine and she was doing a totally random thing. We no longer link sleepwalking with madness. So to conclude, in Jacobean times 400 years ago, people were less knowledgeable about science, weather and how the mind worked. This combined with poor education for most people then, meant that the Jacobeans had to make up phenomenon like witches and ghosts to explain why bad things happen or things go wrong. Nowadays, more people live in urban areas and are well-educated and less religious. Kings and queens have mostly been replaced by fully elected party leaders and the monarch is now just a person and far less important in decision making and politics. Doctors and psychology mean we can understand people’s emotions better and events such as bad weather are now explained by science.

5 Summer Programs at Georgetown University for High Schoolers

As the oldest Catholic and Jesuit university in the United States, Georgetown University has been committed to research, scholastic achievement and service since its inception. For high school students, attending a summer program at Georgetown affords the invaluable opportunity to experience college-level learning at a historically renowned university. Summer programs are a great way for students to gain a deeper understanding of their favorite subjects in a more hands-on environment. Spending a summer academically engaged on a college campus can help prepare your student for learning beyond high school. Ultimately, having the opportunity to learn from and alongside talented faculty and students alike can help your student realize their full academic potential. Additionally, involvement in summer programs demonstrate your student’s drive and passion for a particular area of study to admissions officers when it comes time to apply to college. Prospective schools want self-motivated students who will positively contribute to campus and pursuing a diverse set of extracurricular experiences, like a summer program for instance, can help convey that motivation. The Ultimate Guide to Applying to Wake Forest Were you to happen upon Wake Forest’s campus accidentally, you might initially mistake it for a members-only country club. With its manicured lawns, stately buildings, and winding drives, this community is one that beckons at first glance. It doesn’t take long to realize that the school’s culture is just as welcoming and warm as its grounds. With its emphasis on â€Å"educating the whole person† and dedication to bettering entire societies rather than individual students—its motto is Pro Humanitate , â€Å"for Humanity†Ã¢â‚¬â€Wake Forest is a university that emphasizes the importance of humanitarian pursuits alongside educational ones and accordingly supports its students to achieve all manner of academic and extracurricular successes. Initially founded in 1834, Wake Forest is a private, co-ed liberal arts university that now finds its home in Winston-Salem, NC. It is currently ranked on the country’s list Top Ten schools for stellar quality of life, due in large part to its campus culture. Wake enrolls just under 5,000 students per year, making it a healthily mid-sized undergraduate community. Its acceptance rate is highly competitive, coming in at roughly 34%, and its athletic teams participate in the ACC (Division I) conference. Wake Forest students are known for their warmth, spirit, and energy; various campus traditions—such as â€Å"Rolling the Quad,† where the entire student body wraps trees in toilet paper—foster strong inter-student camaraderie, and community service as well figures largely into the campus’ ethos of general betterment. Meanwhile, Wake’s home city, Winston-Salem, boasts thriving cultural attractions all throughout the year, from the Western Film Fair and Winter Dance Concert to the National Black Theatre Festival and â€Å"Tour de Food.† And if you are planning to study abroad, Wake owns and operates three separate international houses—one in Vienna, one in Venice, and one in London—and offers its students access to programs in over 200 worldwide cities. Wake Forest prides itself on the breadth of academic opportunities it offers its students. Students can take a variety of classes in Film Studies, English, Humanities, East Asian Languages and Literatures, Political Science, and Counseling, to name just a few. As well, Wake offers slightly more pre-vocational options like â€Å"Entrepreneurship and Social Enterprise† and â€Å"Finance† for students are so inclined. Wake Forest allows for the possibility to study any combination of a major and minor; in turn, its students gladly take advantage of this opportunity. It is common for Wake student to study both a major and a minor, and often, these two are unrelated topics of study. Wake Forest also proudly boasts stellar job placement services, and has a near perfect success rate in finding employment for its seniors seeking jobs well before they graduate. Paying for a Wake Forest Education: Tuition, Financial Aid, Deadlines, and other Fun Things Wake Forest’s undergraduate tuition currently costs $41,120, while room and board is an additional $12,998. Wake guarantees housing for 100% of freshmen and 77% of upperclassmen, so a full year of tuition plus room and board comes out to $64,478 as per Wake Forest’s admission viewbook . If you are unable to pay out of pocket, Wake Forest offers both need-based and merit-based financial aid to prospective students, but the application processes for each of these differs. Likewise, the deadlines for applying for each of these are dependent upon the deadline you have chosen for your application to the college (Early Decision, Early Decision II, and Regular Decision). First, let’s discuss the process of applying for each type of aid, as they differ from each other. If you plan to apply for need-based financial aid, you will need to fill out 3 forms: the Free application for Federal Student Aid (FAFSA) , a CSS/PROFILE , and copies of official 2015 federal income tax forms. Wake Forest is part of a small group of universities that pledges to meet 100% of demonstrated financial need, so if you think that you might be eligible for need-based aid based on Wake Forest’s criteria (outlined here ), you should certainly plan to submit these forms and apply   for the attendant aid. If you plan to apply for need-based aid, be sure to submit your forms by the appropriate deadlines. Early Decision applicants must submit their need-based aid requests by November 15 and can expect to hear back as soon as Dec. 1 if they are offered admission. Early Decision II applicant must submit their paperwork by January 1 and will receive notification of an award if they are offered admission as early as February 15. Regular decision applicants need to submit their forms by January 1 and will receive a response as early as April 1. Meanwhile, Wake Forest offers several merit-based scholarship to less than 3% of its incoming students each year. The Reynolds, Carswell, Stamps, and Gordon Scholarships do not require a separate application in addition to the application to the college. All students who apply to Wake Forest are considered for these scholarships so long as they apply before December 1, and winners are rewarded for different combinations of achievement, talent, and leadership. Likewise, just as it is not necessary to complete an interview for the college application, it is not necessary to complete an interview to be considered for these scholarships. It is important to note, though, that most students who are awarded these scholarships did participate in an interview for the school. As well, there are two merit-based scholarships that do require additional applications to the one for college admission. The Presidential Scholarship for Distinguished Achievement is a talent-based award requiring a separate application that is due November 15. Similarly, the William Louis Poteat Scholarship awards North Carolinians who are active in the Baptist Church; this scholarship requires a recommendation from a member of the applicant’s church. As well, Wake Forest awards Army ROTC Scholarships to some applicants. There is one family of scholarships that is both need- and merit-based. Early Decision applicants who plan to apply for need-based aid can as well apply separately for the Brown, Fletcher, Heritage, Hankins, Kutteh, Lowden, K.W. Smith, Z.T. Smith, and Woodard scholarships. There are four different ways to apply to Wake Forest, and the admissions committee has no preference as to which you utilize. You can apply through the Common App ; by using the Coalition for Access, Affordability, and Success Application ; by filling out the school’s online application ; or by sending Wake’s application by mail. As you are filling out your application to Wake, whether it is through the Common App or the university itself, you should know that Wake Forest is â€Å"test optional.†Ã‚   If you choose to fill out Wake Forest’s application through the University’s website, you will come to a page that looks like this. The first section, entitled â€Å"You and Your Family† is largely self explanatory and should not be too stressful to fill out. Likewise, the following section entitled â€Å"Your Accomplishments† mimics the similarly named section of the Common App. You can pretty much lift your extracurricular information from there and put it here. It is important to note that Wake Forest does NOT prefer its applicants submit a resume and has specifically designed this section to fulfill the purpose that your resume would. In light of this, the Activities section on the Wake-specific application is followed by a section entitled â€Å"Work Experience,† which looks like this: If there is any outstanding information on your resume that did not make it into the â€Å"Activities† section of the application, you may include those experiences here. Next, you’ll come to the section entitled â€Å"Your Thoughts.† This functions as the supplemental essay section of Wake’s application. Here is the first question you’ll be expected to answer, along with its attendant instructions: Use the following essay to give the admissions committee insight into your character and intellect. In 2017, Transcending Boundaries will be a defining theme at Wake Forest. What boundaries have played a role in shaping the individual you are today? How will you engage the Wake Forest community to expand your view of the world? † Following this, you’ll come to a series of supplements that are labeled â€Å"In Brief,† with the following directions: The text of these questions are as follows: For an in-depth analysis on how to respond to these questions, follow this link to our Wake-Forest dedicated guide to writing supplemental essays. Interviewing and Visiting: Do They Matter? Wake Forest offers interview to a limited number of students, both on campus and remotely through Skype. Though interviews are not a mandatory element of the application, they are highly encouraged. Thus, you should schedule an interview at your earliest convenience if you are seriously considering Wake Forest as an option for college. Not only does Wake Forest greatly value the opportunity to get to speak to you in person, but they weigh demonstrated interest considerably in the application process. In this vein, Wake encourages its students to visit the campus if possible. If it is possible for you economically and logistically, you should certainly consider visiting the school to see for yourself all that it has to offer. If it is not possible for you, you need not worry. Odds and Ends: Things to Note When Applying Most importantly, note this: Wake Forest used to be test optional, but this is no longer the case . Currently, their website is a bit confusing because it is not fully updated. Do not let this mislead you and wait until the last minute to submit your SAT or ACT scores. As well, note that one teacher recommendation must be submitted with your application. Since the school specifically notes on its teacher recommendation form that only â€Å"one recommendation is sufficient,† we advise you to refrain from submitting more than that unless you have an exceptional case and solid reasons for submitting a second. In general, adcoms value your ability to follow directions and respect their requests first and foremost. Wake Forest offers three different application cycles in which its students may apply: Early Decision, Early Decision II, and Regular Decision. The relevant deadlines for each cycle are below. Application Due: Application Due: November 15, along with the Early Decision Agreement form Application Decisions Released: Notified on a rolling basis only. Applicants will either be accepted, deferred to the Regular Decision applicant pool, or not accepted. Early Decision II: January 1, along with the Early Decision Agreement form Application Decisions Released: Notified by mail only, with letters released sometime around February 15. ED II students are either accepted, offered a spot on the wait list, or not accepted.

China internet censorship is against human rights Essay

China internet censorship is against human rights - Essay Example (Watts, 2005) However, with the emergence of the internet, there came a new way in which people in China could express themselves directly. In line with the latter mentioned Draconian thinking, the Chinese government opted to engage in censorship of these internet websites so as to maintain power struggles. Human rights activists argue that this is fact an inhibition of the freedom of belief and the issue of democracy as it is. (Zittrain, 2006) The Chinese government normally resorts to a multiple mix of censorship methods to ensure that only the information they approve reaches Chinese internet users. In certain instances, the government may resort to the use of cyber police who conduct surveillance actions. In other situations, the government may resort to internet filtering technologies that may or may not be done regularly. Usually, one gets a message indicating that there is a network error or a problem with their IP. In other words, the government does not explain that it is in fact that the one responsible for censoring that site thus making it hard for the respective users.

The Role Motivation of Motivation in Curiosity and Creativity Essay

The Role Motivation of Motivation in Curiosity and Creativity - Essay Example In the classroom, motivation plays a significant role in learning in which in order for a student to attain its maximum, he must be an active participant in the learning process. He should focus his attention on the learning tasks and perceive it as a meaningful whole. He should be able to see the significance, meanings, implications, and applications that will make a given experience understandable leading to the reinterpretation of his behavior when they are not attained. All these can be possibly undertaken if the individual possesses a strong level of motivation. Again, curiosity plays the role of a buffer object to motivation. In the teaching-learning process, the learner needs to be motivated in order to undertake all academic tasks successfully. The most effective learning takes place when there is a maximum level of mental activity, which is attained through strong motivation; hence, motivation is basic to learning. Motivation is said to be a process in which the individual's attention and interest are aroused and directed toward definite goals (Gawel 2006), to the extent that his basic and acquired needs are involved. An individual is born with certain basic needs that seek expression and the extent to which he seeks these needs is conditioned by environmental influences and experiences. These experientially modified needs become the motivators of the individual, alongside stimuli that capture his curiosity and interests. Man possesses a built-in mechanism that pushes him to move forward, accomplish a certain task, and achieve a goal. By doing so, he intrinsically feels a certain degree of sense of achievement and a self-validation that erases self-doubts. Curiosity is the starting point of this, trailing the individual towards the path of motivation, which in turn, leads him to the attainment of his goals. Maslow's hierarchy of needs gives comprehensive scrutiny of how a felt need motivates an individual to accomplish it and satisfy the next levels thereafter. His theory clearly shows that the felt need is the element that makes the individual become motivated in acting upon certain tasks. The learning environment should always foster a felt need, commonly through creativity and curiosity, that the learners would, in turn, be motivated to satisfy it.  

Motivation Essay Example | Topics and Well Written Essays - 2000 words - 1

Motivation - Essay Example This piece of research work addresses motivation as an important tool that managers take in to account to get things done successfully through others. Based on Bratton’s (2012, p. 191) view that motivation highlights the nature of employment relationship, this paper explains different ways that managers use to motivate their employees. Motivation and Management Motivation is an important management strategy with which managers can accomplish their goals and lead the organization to a high performing and out-performing organization. Robbins and Judge (2011) defined motivation as a â€Å"process that accounts for an individual’s intensity, direction and persistence of efforts toward attaining a goal† (p. 204). They identified basic three elements in motivation- intensity, direction and persistence. With intensity, they meant the way people try to work hard. High or low intensity may not always lead to favourable outcome unless people’s effort is channeled th rough direction. They also argued that motivation has persistence dimension because it is important to see how long a person can maintain effort. Motivation is something that influences people’s behavior and attitude towards pursuing a specific outcome. As Lussier, Achua and Lussier (2009, p. 79) noted, motivation is a quest for a personal gain and therefore managers have to consider it as an opportunity to be seized to help the organization achieve its goals such as increased productivity, competitive advantage and long term profitability. Daft and Lane (2008, p. 226) argued that motivation is a force, either internal or external to people, that stimulates enthusiasm and persistence to pursue a specific action that managers or leaders want them to do. Both Robbins and Judge (2011) and Daft and Lane (2008) have considered persistence as a very important element in motivation. Managers and leaders are required to use motivation as strategic link between people and their ways t o achieve organizational goals. In making motivation such as link, it should in turn direct people’s skills, talent, knowledge and experiences towards the accomplishment of organization’s goal and managers’ vision. Management creates a specific environment internal to the organization in which individuals work in groups with a view to perform efficiently and effectively towards attainment of a group or common goal. As management is a process of creating, developing and affecting organizational objectives and available resources to realize organizational aspirations, managers’ central task is managing people and motivation is at its heart. Management is simply getting things done through others and therefore managers need to understand people in the organization and their varying requirements in order to influence them by helping them meet their needs and requirements (Msoroka, 2012, p. 2). Newstrom and Davis (2004, p. 30) found that the result of an effec tive organizational behavior is motivation and therefore when motivation is combined with employee skills and abilities, it results in the achievement of performance goals and individual satisfaction as well. Motivation thus builds two-way relationship. The two-way relationship created by motivation is mutually supportive because manager and employee are jointly influencing each other as well as jointly benefiting. It highlights the view

White-tailed Deer Research Paper Example | Topics and Well Written Essays - 1000 words

White-tailed Deer - Research Paper Example It has a brownish gray body with white hairs on the under side of the tail. During summer its color is reddish brown. Today the white tailed deer population is 18 million (pp. 5-11). They are found in deserts, swarms, farmlands, prairies. They mostly prefer living in open lands near the rivers and streams. As described in Zwaschka (1999), an adult male deer grows 41 inches tall and weigh about 160 pounds.(72 kgs) Female deer (doe) is smaller in size and they weigh 40-90 kgs on an average. The weight of white tailed deer varies from region to region. They live up to 10-20 years. It is herbivore and its feeding hours are in the early morning and late after noon. Its diet changes depending on the habitat and the season (pp. 4-10). It is a shy and cautious animal. They are good runners, leapers and swimmers. In alarming situations they flag their tails and run. The bucks alone have antlers that grow annually and fall off in the winter. Female deer gives birth to one to three young ones a t a time, usually in the May or June. Their gestation period is 7 months. They are nocturnal and crepuscular animals. They are preyed up on by bobcats, coyotes and mountain lions. The scientific classification of white tailed deer; Kingdom: Animalia Phylum: Chordata Class: Mammalia Order: Artiodactyla Family: Cervidae Subfamily: Capreolinae Genus: Odocoileus Species: O. virginianus (Source: Squam Lakes Natural Science Center). Life Cycle The breeding season or rut extends from October to January though the majority occurs in October- November. Both bucks and does are seen active and they get out of their nocturnal habits during the breeding season. Patent (2004) describes the life cycle of white deer; the bucks rub their well developed antlers against big trees to mark their territories. These signs are called rubs. Bucks often fight with each other using antlers but fatal injuries are rare. During winter they shed off their antlers. But, antlers grow very fast, and those which grow will be stronger than the previous ones. (pp. 5-11). Antlers get their nourishment from a highly vascularized membrane called velvet which dries off which is rubbed against trees and shrubs. Fully grown antlers mark the breeding season for the bucks. Fawns are born after a 200 day gestation period. Two to three fawns are born in one litter. For the first few weeks the doe hides the fawns by themselves. The fawns have a spotted coat for the first 3-4 months but it is lost when the first winter comes. As described in National Geography website, when the mother goes in search of food the fawns lay flat on the ground quietly among the grass. They are scent free for few weeks to safe guard themselves from predators. Deer reproduces quickly and can over populate the area. To keep check on their numbers natural predators like bobcats and coyotes play a significant role (National Geography). Structure and function The organ system of the white tailed deer is same as that of any mammal. But its digestive system requires special mention. The front of the upper jaw bone does not have any teeth like other mammals. Teeth are replaced with a resilient pad which is in contact with the lower incisors. As Deal (2010) illustrates, they have 32 teeth. 8 incisors, 12 pre molars and 12 molars. They have a four chambered stomach. This ruminant stomach enables the deer to collect large quantity of food at a time, chew and digest it later. The deer pushes its food with its tongue to the back of the mouth where it is chewed. It is chewed just enough to swallow (p. 139). Then it is passed to the gullet of the stomach. The stomach is compartmentalized to four sections. They are the rumen, reticulum,

The role of 19th century women in Jane Eyre by Charlotte Bronte Research Paper

The role of 19th century women in Jane Eyre by Charlotte Bronte - Research Paper Example The Angel was passive and powerless, meek, charming, graceful, sympathetic, self-sacrificing, pious, and above all—pure† (Melani, par. 2). Desperate to put their writing talents to effective use, the sisters used pseudonyms â€Å"to hide their sex when they published their poems and novels. They chose names which were not obviously masculine: Acton Bell (Anne Bronte), Currer Bell (Charlotte Bronte), and Ellis Bell (Emily Bronte)† (Melani, par. 3). The research hereby aims to present a critical appraisal of the role of 19th century women in the novel through one’s personal perspectives and through the points of views of various scholars who analyzed this literary work. Critical Review The prejudice and restrictions faced by women during their times provided the impetus for Bronte to relate the burning desire to assume expanded and challenging roles that encourage the use and enhancement of women’s skills beyond the home. The character of Jane Eyre, cl assified as a round character and a protagonist, focused on â€Å"the directness, even bluntness, of the young heroine's voice. Here is no prissy little-girl sensibility, but a startlingly independent, even skeptical perspective† (Oates, par. 4) – surprisingly unexpected to stem forth from a woman in 1847, the year the novel was written.

What Is The Primary Teacher's Perspective of History in the National Essay

What Is The Primary Teacher's Perspective of History in the National Curriculum today in Keystage 1 - Essay Example Government policy (both conservative and Labour)has been bitterly criticised for providing a system which is either too elitist or insufficiently so, wasteful of human resources, which is insufficiently demanding of the nation’s children, or which simply fails to compete with the education systems of other industrialised countries. During their long period of government the Conservatives sought to eliminate some of this criticisms in accordance with their political philosophy. The results have been mixed and controversial. On coming into office Labour made education its priority for fundamental transformation. It said it wished to avoid the ideological warfare of previous administrations. The controversy surrounding education results partly from particular historical developments, briefly described below, but also from awareness that the broad mass of schools perform less well than their counterparts in other industrialised countries. New laws have been introduced to implement the Government’s education reforms, the most significant of which are the Educational reforms Act 1988, the Further and Higher Education Act 1992 and the Education Acts of 1993 and 1994. promote value for money through the local or devolved management of schools by delegating responsibility for budget and management decisions directly to school level for all primary, secondary and special schools; build on the success of city technology colleges in urban areas and establish a network of technology colleges to provide free secondary education with a strong bias towards science, technology and mathematics; improve teaching quality, notably through the introduction of teacher appraisal and by reforms in teacher training to focus on practical skills in the classroom, to ensure that the National Gallery is taught adequately; The National Curriculum was introduced in all state

Interpretive exercise Assignment Example | Topics and Well Written Essays - 1000 words - 1

Interpretive exercise - Assignment Example 2. Measure the width of the river to cross. What are the differences between the biblical audience and us? Bible has been segregated into two segments which are ‘Old Testament’ and ‘New Testament’. Old Testament describes the story of God’s treaty with Hebrew people. On the other hand, New Testament includes several versions of life, death and renaissance of Lord Jesus. ‘Measure the width of the river to cross’ is a New Testament passage relating to Bible. Here, river denotes something which can create differences in terms of diverse culture, customs, languages, time and power among others. Today, one obvious difference can be found between biblical audience and us. The difference is generational gap. Biblical audience was made up of first century and the present audience is made up of twenty first century who does not struggle with legalistic Judaism and traditional Gnosticism. The river which separates biblical audience and us is not wi de, but these differences should be addressed in order to cross the river1. 3. Cross the Principlizing Bridge. What are the theological principles in this text? Theological principles are generally intended for understanding the principles of God. The objective is to overwhelm the current gap between different religions and to demonstrate the mutual obligations of every religious discipline. In order to identify theological principles, one should recall the differences and similarities between present day’s audience and biblical audience. The theological principle of the text is that in order to be operative in serving God, people should employ their strength and bravery. The theological principles affirm that Christ provide the believers of God a kind of power in order to remain happy in variety of circumstances1. 4. Consult the biblical map. How does the theological principle fit with the rest of the Bible? The theological principles of the text are used by every Christian nowadays in terms of worship and divinity on Lord Jesus. The texts in Bible are precise, real and provide universal realities. In Bible, a particular passage can only be applied to certain circumstances. However, the theological principles revealed in the text are fit to each people who always have faith in God. Theological principles have certain definite meaning and application to the olden biblical audience and to the Christians in present days. As the theological principles possess explicit application and can be used by the audiences, it operates as a link for wrapping the river of differences2. 5. Grasp the text in our town. How should individual Christians today apply the theological principles? Individual Christians cannot apply the theological principles without knowing its significance. However, they can understand the main philosophy of Bible without implementing it in practical life. In order to apply the theological principles, initially there exists the need for observ ing the world, examining the cultural background of people and exploring the meaning of God’s word. There pertains huge dissimilarity between understanding the method of applying the theological principles and logically implementing them1. Assignment 17-1 The ‘Book of Revelation’ is the last volume of New Testament. Chapter 1 of the book defines John’s (one of the twelve supporters of Lord Jesus) explanations on seven stars of angels.

Theme Of Memory Essay Example for Free

Theme Of Memory Essay In the poem Remembrance the narrator has tried to forget the memory of her past lover. She didnt try to forget him because someone new had come into her life, but instead she had to try and forget him because the memory of him was driving her to her death! He was the one love of her life, no later light has lightened up my heaven, with his death her golden dreams perished. The anguish of that blow brought her despair, she wanted to die. She had a burning wish to hasten to the tomb with him. This is why she doesnt want to dwell too long or languish on the fact that they were severed at last by times all-severing wave. The anguish that this contemplation would cause would be enough to possibly drive her to suicide. In the poem Break, Break, Break the narrator is deeply distressed by the loss of a close friend. He reflects on the memory of his friend but is unable to express in his words his grief. He longs for both the return of his friend and the ability to express himself, And I would that my tongue could utter The thoughts that arise in me. Tennyson is bitter that the fishermans boy and the sailor lad can go on with their lives as they are unaffected by grief, but he remembers his friend and his life stands still. The intervening verses in the poem contrast the way in which life goes on around him, untouched and unconcerned by his loss. These two poems are similar in the way that the poets are both reflecting on the memory of a loved one who has died. But they also contrast in the way that Bronte has come to terms with the fact that although she will keep the memory of her loved one forever, she knows that she cannot dwell on it and must move on with her life. But Tennyson hasnt come to terms with the fact that he must move on, he hates that other people lives can go on, but his cant as he cant express his grief in words. The last two lines of the poem, But the tender grace of a day that is dead Will never come back to me. Give grounds for hope that he has come to terms with being unable to say what he deeply feels, but the reader is never told whether this allowed him to move on. Bronte was the middle on of three famous sisters (Charlotte and Anne). She also had a brother, Branwell. The family lived an isolated life on the Yorkshire moors private and reclusive. This isolation, the closeness of the sisters and their brother, and the wild beauty of their surroundings influenced and inspired them. They lived innmensely imaginative lives, creating fantasy worlds, Gondal and Angria for which they wrote stories and poems, Remembrance is one of these poems. This Historical context allows the reader to learn that Bronte wasnt actually writing this poem based on the memory of her loved one; instead she based it on the fictional memory of someone from her fantasy worlds. This really puts a spin on the poem and it allows the reader to see just how amazing Bronte was as a poet, that she could write such powerful words which werent even based on a true memory! In contrast, Tennysons poem is based on a real memory, the death of his friend. While Tennyson was at Cambridge he met Arthur Hallam, who was to become his closest friend. Hallams death, whilst travelling abroad, was a most devastating blow to Tennyson. This loss was the trigger for many of his most significant poems and Break, Break, Break could arguably be one of these poems. Even though Brontes heartfelt poem is based on a fictional memory, this doesnt make it superior to Break, Break, Break, in fact it is hard to contrast the superiority of these two poems as they are different to each other in many ways, the poets each have a different style of writing and a different way of expressing their thoughts, or in Tennysons case, trying to overcome the difficulty of expressing his grief. Both poets have used poetic features to display their memories in their words. These poems are similar in the fact that the poets have chosen to express their memories in the form of a lyrical poem. Remembrance can also be called a lament as Bronte is reflecting on the memory of the death of her loved one, and it is written in eight for line verses. This poem has a clearly defined structure and it lets the reader see that Bronte had no problem in expressing her feelings on her imaginative memory. Her memory didnt have to be real to allow her to convey the emotion which she knew her character would be feeling, she used empathy and wrote her poem through the feelings of her fictional character. Break, Break, Break is a short, sad lyrical poem. It represents a brief but important moment in time for the poet and demonstrates a circularity of form by beginning and ending with despair, as represented by the remorseless breaking of the sea on cold gray stones in verse one and again on the c rags in verse four. Each stanza consists of four lines, the first and last verses opening with the same words. The tone of Remembrance is at first questioning, then doubting, then certain and then passionately resolved. In the first two stanzas, Bronte questions not her love for her loved one but the fact that has she forgotten to love him? She has moved on and now when she is alone, her thoughts no longer hover on the place where her loved one is buried, she no longer thinks of love now. It has been fifteen years since he died and now the memory of him has come back to her, even after all this time, after all the change and suffering. Bronte doubts her memories after fifteen years and with time she has forgotten her loved one. But she says, forgive if I forget thee, she justifies why she has moved on, other desires and other hopes beset me but she says they dont lessen her love for him. Bronte was certain that all her lifes happiness was gone, no second morn has ever shone for me she knew no happiness without her love. All her happiness came from her love being alive and now that he is dead, all her lifes bliss is in the grave with him. But she goes on to say that when grief did not kill her, she realised she could function and carry on without the aid of joy. In the last two stanzas, Bronte is resolved. She controlled her despair and decided to get on with her life. Repetition of the words dare not shows her true feelings could threaten her life. It is made clear that she has not forgotten her love, but instead chooses to not think about him as she knows that if she thinks of him, it could bring about her death. Throughout the whole poem, the mood is one of despair and grief as although she has chosen to move on with her life, the fact that her loved one is dead will always remain with her until she dies. The tone of Break, Break, Break is a dejected, bitter one. Tennyson regrets the loss of his close friend. There is also a cynical tone in the reference to young people like the fishermans boy and how he shouts with his sister at play and the sailor lad, who sings in his boat on the bay. Their lives are untroubled and they havent tasted loss. Its all right for them says Tennyson implying that their time will come. Tennyson is bitter that his friend was snatched away; he is angry that no one else seems to feel his loss or is of no comfort to him. No one else shares his memories of his friend. It would seem that he wants other people to feel the way he does, to feel dejected and realise that for now there is no light at the end of the tunnel. Dejection and deep inner unhappiness suggests a mood of despair, and the last two lines could be interpreted as meaning that the poet is ready to accept the reality of his situation. The rhyme scheme throughout Remembrance is regular, its ABAB, CDCD etc. It has the regular beat of a hymn, with the emphasis tending to fall at the beginning and half way through each line. Since it has the regular beat of a hymn, we could assume it is like a funeral hymn as Bronte is thinking of her memory of her love for one who is dead. In Break, Break, Break the lines beginning in the first and last stanza with their regular rhythm and repetition, echo the relentless pounding of waves on a stony beach. The simple metre in the other lines conveys the slowness of time and the graveness of the poets situation. The rhyme scheme is ABCB and full rhymes are used, suggesting the poet has tight control of the memory of his friend. In Remembrance there is a great deal of repetition cold, severed, forget, hopes, my lifes bliss to emphasize the effect the memory of death has on the speaker. The bird metaphor in stanza two reflects the flightiness and the inconstancy of the human thought, this also includes memories, so is this why the poet, over the period of time, hasnt remembered the memory of her loved one? The change in tense in the second half of the poem heralds a change of thought and tone and answers the query raised. She does remember, only too well. Fifteen wile Decembers have not succeeded in dulling the rapturous pain of memory. The hard, unfeeling words of the first half of the poem, expressing the coldness of grief, give way in the second half to softer, hymn-like words such as bliss, golden, cherished. These words inject the poem with a passion, which reflects the depth of her emotions when she allows herself the luxury of remembrance. The title and opening line, Break, Break, Break with its repetition and pauses, echoes the crash of the waves on the shore, but the words could have other meanings in the circumstances, such as being a reference to the poets own heart that is broken over the memory of his friends death. Alliteration is used to describe the stately ships passing on their way to their haven beyond the hill. The distraction f such a splendid sight brings on reaction from Tennyson and he returns to his inner distress. The circular pattern brings the poet back to where he started, staring at the waves breaking on the crags. The choice of this word and the use of cold and grey in verse one, conveys the misery of the occasion and makes an appeal to the senses of seeing, hearing and feeling, bringing the reader into the world of the poet. I loved both these poems for different reasons. I loved Remembrance for the fact that Bronte is writing this poem based on a fictional memory. It amazes me that she can have such emotion and passion for someone who has died but never really lived. It shows that she has mastered the control of empathy. I feel that as the reader I can relate to the speakers emotions portrayed in the poem, as we will all eventually experience or suffer loss of some kind in our lives. This thought then provokes the question, is it better to have loved and lost than never to have loved at all? I also love Break, Break, Break as Tennyson reveals why he has been described as the saddest of all English poets. I can appreciate this poem as the blunt, unadorned statements made in the poem show how drab, colourless and meaningless Tennysons life has become. I love the way the lasting image of this poem is the cold relentlessness of a grey sea and although an example of pathetic fallacy, it is one that stays with me.

Perceived risk & gambling Essay Example for Free

Perceived risk gambling Essay As of 2008, there were more than 2,000 internet gambling sites worldwide; with combined revenue of these websites being estimated to be north of $18 billion (Overview of Gambling Regulations, 2008). Due to its obscene rate of growth, potential harm to its consumers and growing ease of accessibility, internet gambling is viewed by many as a major cause for concern. Don’t expect the apprehension towards online gambling to ease up any time soon. Casinos, of both the online and brick-and-mortar variety are expected to aggressively increase their marketing budget over the next half decade. With online gambling recently legalized in Nevada, and many states preparing to follow suit, Simon Holliday, director at H2 Gambling Capital predicts that nearly $4 billion could be spent by the internet gaming sector over the next five years (Jackpot! , 2012). The Gambling Act of 2005 was introduced to modernize gambling regulations. The act brought increased marketing freedom for gambling companies, but only along with responsibility regarding the advocacy of the potential dangers of addiction. It also required the implementation of Corporate Social Responsibility (CSR) policy and the anticipated goal was to introduce, acknowledge and bring to light to substantial harm which can stem from problematic gambling. According to the Gambling Act of 2005, in order for a company to obtain their license and legally operate in the marketplace they had to ensure that: i. Gambling is conducted in a fair and open way; ii. Children and other vulnerable people are protected from being harmed or exploited by gambling; and iii. Assistance is made available to people who are, or may be, affected by problems related to gambling. (GamCare: gambling research, education treatment) With the changing landscape in the industry, it is fair to question whether these regulations are still relevant, and more even importantly, whether companies are still operating within the bounds of the Gambling Act of 2005. Technological advances have led to online websites readily available around the clock, potentially made gambling available to minors (via online casinos, online sports betting) and lost control of potential hazards concerning online users, those being: sobriety (users drunk/high while on a online gaming site); awareness (many ads online promoting gambling, very few raising awareness); and whom is using the sites (minors, youth, seniors, or problematic/addictive users). All of this unsurprisingly raises concerns regarding whether the current regulations are equipped to handle both current and future gambling disputes. Gambling consumption has no doubt increased over the past decade, and will continue to do so for the foreseeable future as regulations are expected to loosen while the marketing budget of online casinos are expected to abruptly expand (Jackpot! , 2012). The bulk of the marketing expenditures will be geared towards youth via interactive media sources; interactive online ad-agencies figure to be the main beneficiary. Though casinos will continue marketing to those who frequent physically existing casinos (a crowd mainly over 50) via television, magazine and billboard advertisements, the majority of the expanded marketing budget figures to be aimed at online users – the vast majority of which are in their 20’s (Jackpot, 2012). There seems to be an array of ethical concerns tied into all of this – whether children and â€Å"other vulnerable people† are still protected from potential harm, how readily available is assistance to those who are affected and is it being outweighed by the onslaught on pro-gambling marketing, concerns regarding online gambling (sobriety, minors, problem identification), and ultimately whether the advocacy is still a priority. A widespread fact in the gambling industry is that 20% of the gambling population accounts for 80% of the gambling industry’s revenue (Galanda, 2007), essentially implying that when evaluating the entire gambling population, 20% are pouring a considerable amount of money into the industry and could potentially be labelled as problematic gamblers. With casinos paying more money and attention to marketing, and marketing research, they are able to identify the age, demographics, frequency and income of their market. Via frequent gambler cards, visas and other channels (surveys for points/credits, casino identification/reloadable slot cards), casinos are able to pick and choose who they zero their marketing efforts in on, whether that be seniors, twenty-somethings or potentially the 20% we earlier identified as problematic gamblers. Corporate Social Responsibility (CSR) was incorporated into the Gambling Act (2005) as a means of regulatory control and functions as a built-in, self-regulating instrument intended to designate ethical standards to which companies must adhere to. Gambling companies possessing information about their customers, and using this information to formulate a marketing strategy and plan, raises ethical concerns and seeds the question of whether this type of behaviour corresponds to the regulations and ethical policies within CSR. Three main differences between gambling now and nearly a decade ago when the Gambling Act was introduced are: (1) distribution channels have increased accessibility to gambling and exposure to gambling promotion; (2) the technological innovation developed by online casinos is tremendously exceeding government control efforts; and (3) gambling has simply become an international phenomenon – the gambling population is aggressively expanding (Social Marketing Problem Gambling, 2011). Though the effects and consequences of problem gambling are more extreme and common than ever, the reasons described above explain why it is so difficult for government to control the issue, and moreover why the trend is currently liberalizing ideologies rather than attacking the corporations and addressing the underlying issues.

Newspaper Coverage Of Celebrity Crimes Media Essay

Newspaper Coverage Of Celebrity Crimes Media Essay Media has a significant influence on people and so do the celebrities. These effects can be both positive and negative. The kind of coverage of celebrities and celebrity crimes by newspapers and magazines can influence the opinion of the public on the celebrity criminals. This kind of influence can be greatly attributed to the process by which the news about celebrity criminals is evaluated and presented for the readers to analyse. This paper is going to look at the effects of the print-media coverage of celebrity criminals which could be biased or unbiased and its influence on the public accordingly, thus questioning media credibility. Introduction My interest in traditional form of media i.e., the newspapers has always been deeper than the other forms of media. Also, I believe that news in the newspapers is better evaluated and helps to form a strong opinion about issues and events that occur globally. This interest in understanding the impact of newspapers on public opinion developed even further when I read about coverage of celebrity crimes. The manner in which news is presented in the newspapers whether it is about national or international celebrity crimes is something that caught my interest. In addition to this, my interaction with people of different ages and status regarding celebrity criminals considerably inspired me to choose this topic for my research. Prosperity of both science and culture has made people familiar with supply of information in abundance. Modern media, such as the internet, mobile phones, television and the traditional media such as newspapers and magazines make news and variety of information easily accessible to us. However, the most common form of news is that about the celebrities and public figures. It has become very evident in the recent times that media pays too much attention to the personal lives of the celebrities (popular figures). Addition to this, the important factor is that most of the reports on lives of famous people are always focused on brilliant achievements, lavish lifestyles and exaggerated enjoyments which overstate the attractive part and understate the painstaking part. Therefore, the masses especially young people are often biased and tend to perceive celebrities as their idols. They happen to adore their idols with such passion and zeal that the amount of negative news and information about celebrities can even change their perception towards life. The extent and quality of celebrity news in the media appears especially inordinate today, multiplying and intensifying at such a rate that legitimate news has fallen in precedence (Brown, 31). Whether it likes it or not, the public knows more about Britney Spears and how many pills she swallowed than about many political issues (Wright, 1). It is a known fact that in India we treat celebrities no less than god. And the Indian media being very well aware of this fact ensures that celebs and celebrity crimes get a lot of coverage so as to garner attention of the masses. In this process of covering celebrity related news, media tends to sensationalize the stories, often focusing on irrelevant details about celebrities instead of the main crime that has taken place. This research informs about the news coverage of celebrity crimes, the faith of public on media (print media) and the manner in which the presentation of such news coverage influences their opinion. In this vein, analyzing the content presented by newspapers, as well as celebrity-news magazines, offered the clearest method by which to examine how news on celebrity crimes is covered and publicized. Researching articles on the major, relevant topics of media ethics, the role of celebrity news in Indian society and credibility of media was instrumental in gaining a better understanding of the subject matter. More emphasis was placed on researching relevant topics, as it is difficult if not impossible to determine the exact effects of media coverage of celebrity criminals through a study or direct observation. One can constantly see and read about celebrity crimes, however the influence of such news on public opinion is what really matters. Through analysing media coverage of celebrity criminals, especially the print media with the help of several  examples  of celebrity crimes will enhance the objective of this research paper. The purpose of this  research proposal  is to s ee if media coverage of celebrity-crimes is biased and how this changes peoples opinion and perception on celebrities, thus questioning medias credibility. Articles and news reports covered by various newspapers (both English and regional), on the crimes committed by celebrities like Sanjay Dutt, Salman Khan, Shiney Ahuja, Saif Ali khan and many more were looked upon in this research paper. Also a survey was conducted to understand the effects of newspaper coverage of celebrity crimes and how it influences opinions of the public. The survey acts as a supplement to the newspaper articles that were analyzed to gain a better understanding of the objective of this research paper. The literature review provides Literature Review To understand the influence on the people of the portrayal of celebrity-criminals by media, it is important to understand the terms celebrity, crime, media bias and public opinion. These terms may not be connected with each other directly; however the understanding of these together would contribute in assessing the study of this paper. Celebrity The word celebrity is derived from the word celebrate, in that a person is supposedly famous because the community celebrates him or her (Rockwell, 20). The term celebrity indicates someone whose fame rests overwhelmingly on what happens outside the sphere of their work and who is famous for having lifestyle. The celebrity is thus constructed through gossip, press and television reports, magazine articles and public relations (Redmond Holmes, 99). Public Opinion Commonly the concept of public opinion is taken literally to mean the opinion of the public. While this is not incorrect, it constitutes a rather naÃÆ' ¯ve understanding of the concept. A more sophisticated conception must acknowledge the element of publicity in public opinion: public opinion as distinguished from private opinion. Indeed public opinion is a shared aggregate phenomenon. It is a collective social entity, and publicity is necessary for its formation. It is the knowledge of the very existence of others who share values, beliefs and concerns that forges a host of discrete opinions into a viable social entity (Shamir, 1). Based on these factors there have been researches that explain how biased media-coverage plays a crucial role in forming biased public-opinion. Media has a fixed agenda of providing certain news in a certain manner so that it is perceived in the manner that print media wants it to be perceived as by the people. Through their day-by-day selection and display of the news, editors and news directors focus our attention and influence our perceptions of what are the most important issues of the day. This ability to influence the salience of topics on the public agenda has come to be called the agenda setting role of the news media (McCombs, 1). This theory of agenda setting is applied by the media and describes a very powerful influence of media its ability to tell people what issues are important. It explains the correlation between media and people the rate at which media covers a story and the extent that people think this story is important. Studies into the agenda-setting function of the press confirm that media have a great deal of influence upon political decision making and that they are especially influential in telling the general population what to think about (Kuypers, 5).   The media tends to be biased whenever it provides flawed or irrelevant facts to support a certain viewpoint. It is also biased when it frames certain issues in a particular manner. Such framing is done so that the issue is perceived in a particular way. According to many scholars our perception of a certain issue is more or less dependent on the way the issue is framed (Kuypers, 7). There are millions of events that occur globally in todays world. And to examine these events and report about them there are thousands of people around the world who are employed by media organizations. The media decides and tells us which issues are important and which ones or not. We have never physically witnessed the war situations of Afghanistan, Iraq or even Kashmir. Despite this we have the pictures of these events in our heads. The media reports inform about the latest events and issues that are taking place in the world and are inaccessible to us. Thus, most of our perceptions about the world are based on the second-hand reality created by the media organizations. There is no guarantee that this reality is an accurate picture of the world (Saqib Riaz, 1). This explains how gate-keeping is done by the media, wherein it chooses the newsworthiness of certain news and evaluates it based on a variety of reasons and preferences. The aspects of a certain event that are covered in the news and the kind of importance that is given to these aspects leads to significant differences in peoples perception of that event. The portrayal of news stories results in the peoples understanding of the journalists consideration of important issues and who the most prominent public figures of the day are. Thus from the details of the coverage of news stories and their evaluation by the media helps the public form their perception of these news stories and the public figures (McCombs, 7-8). Thus from the above literature it is evident that public opinion is formed on the basis of the kind of information that media prioritizes and later provides to the public. The media does set the agenda of what is discussed around the world on a daily basis. It chooses stories that are reviewed by the public regularly. Not many people seem to be aware that the stories they read are picked by the media organizations before getting printed. The impact of someone selecting the news stories for the masses to read can be positive as well as negative. Therefore, even when crimes committed by celebrities are covered by the media, it tries to change peoples opinion depending upon a positive or a negative coverage of that particular news. Media can manipulate news using a variety of strategies that can alter peoples perception. It can navigate their audience through what it feels is potent and viable concerning topics specifically related to celebrity crimes. The aspects that contribute in the assessment of opinions of the public are the audiences of the media, their lifestyle, interests and their level of sophistication. Nevertheless, there are many other dependent variables that create a different representation of truth. And through this, media has the power to influence peoples point of view. 2.1 Media and Celebrities Usually news about celebrities is considered to be soft news (entertainment) unless a crime has been committed by a celebrity. Media today places a lot of importance to celebrity news. Reports of soft news outweigh the amount of hard news that gets reported in todays mass media including the traditional media i.e., the newspapers and magazines. According to Bennett (2007), some of factors affecting the increase of soft news include the economics of the news business, journalists dependence on sources who control information, routine news-gathering practices, professional norms and a need to fill the news hole that has been created by 24/7 news coverage. Celebrity focused, soft news tends to be quick and easy to report about. Additionally, such stories have proven to be popular among audiences and are easy to dramatize. Celebrity stories may also serve the uses and gratifications of many audience members. Bennett (2007) suggests that in addition to learning, many viewers use news to satisfy their needs for curiosity and surveillance, entertainment and escape, and social and psychological adjustment. With the advent of the Web and the Internet, increasing numbers of citizens turn to alternative information channels that deliver politically packaged information in a format better integrated with personal interests and various citizen-action options (Bennett, 2007). This statement is valid not only for politics but all kinds of news information. There are websites, magazines, newspapers, television stations, etc. to suit every different need and people have the choice to visit only the ones that interest them. Therefore, the shift seen in news coverage from informative to entertaining cannot be blamed solely on the media. Celebrities become products and are endowed with expertise outside of their celebrated areas (West Orman, 2003: 118). The celebrity culture today expects that stars be spokespersons for all kinds of issues, as well as bear the responsibility for issues that are problematic. This power is not derived from within these stars, but rather from the audiences interest in them. Celebrities are expected by many to be shining examples of model citizens, yet their good deeds like activism are overlooked in favour of scandalous, dramatic, negative reports about them (Amanda Jones, 2009: 8). This sheds light on how media portrays celebrities. There are times when media will provide sensationalized news about celebrities to garner attention and increase readership. Journalist Caspar Llewellyn-Smith makes this point when he states that the guiding principle of celebrity gossip magazines is to show famous figures off-guard, unkempt, unready and unsanitized (Llewellyn-Smith, 2002: 120, cited in Holmes, 2005: 23) (Holmes Redmond, 2006: 184). According to McCrackens findings, the mass media are, in effect, making a concerted effort to provide unflattering coverage of celebrity personalities. It is these kinds of news stories that are increasingly present in our every day mass media outlets. Such stories provide the drama and sensationalism that media consumers are looking for (2009: 311). The above literature explains that media often portrays the celebrities negatively by presenting sensational news about them. The news coverage on celebrities and celebrity crimes done by the media is negative often to create drama and stir the publics interest. 2.2 Media Coverage of Celebrity Crimes The role of the press is to educate and create awareness amongst the masses, however in the recent times it seems to have switched this role with that of entertainment. Instead of focusing on the details of the crimes committed by the celebrities, media tends to divert the attention to the celebrities lives and sensationalizes the news about them. In covering the most titillating or personal aspects of a story, present-day coverage often trivializes more important structural and procedural issues. During the 2005 Michael Jackson molestation trial, the Los Angeles Times, which ran approximately 317 stories on the case, printed only two pieces focusing on the crucial new California statute that allowed prosecutor Tom Sneddon to introduce evidence of past allegations against Jackson. Much of the Times coverage offered almost daily trial updates, which consisted primarily of subjective descriptions of the personal behavior and appearance of the various witnesses and courtroom actors in t he case (Fox et al., 2007: 6).

Harper Lees To Kill a Mockingbird :: To Kill a Mockingbird Essays

Harper Lee's To Kill a Mockingbird In Harper Lee's novel To Kill a Mockingbird, there were many lessons that were taught. Atticus was a lawyer who taught his son Jem and daughter Scout many different values. Atticus felt that one of the most important values was to put yourself in someone else's shoes before you judge them. He also taught them to respect others. Scout was a wild girl and always got into fights with other guys; Atticus showed her that fighting doesn't solve anything. Atticus showed the kids that you should not judge other people. You don't know how their life is unless you are walking around in their shoes. You have no clue on how they feel about things and what they see. They may have problems that you don't know about and they don't want you to see. They may act different because of the way they were brought up. You can never tell unless you see what they see. Atticus also felt that you should always respect others. He felt that you should always try to please other people even if it means holding in your opinion sometimes. Mrs. Dubose was a character in the novel who was very disrespectful to the rich. Atticus still made them be kind to her. Jem got mad one day and cut some of her bushes down. As a punishment Atticus made him read to Mrs. Dubose. Later, when they learned she had died, Atticus said: "...She had her own views about things, a lot different from mine, maybe...son. I wanted you to see what real courage is, instead of getting the idea that courage is a man with a gun in his hand. It's when you know you're licked before you begin but you begin anyway and you see it through no matter what. You rarely win, but sometimes you do. Mrs. Dubose won...she died beholden to nothing and nobody. She was the bravest person I ever knew." They learned that they shouldn't act mean-spirited just because of their feelings about someone. They might act out of anger and not really understand the person at all. In the beginning of the book, Scout had a bad temper. She got into a lot of fights over little things. Atticus would get very angry with her because he felt that fighting was very wrong. He thought that it didn't prove anything.

School, Education, Wisdom and My Life :: Personal Narrative, Autobiographical Essay

School, Education, Wisdom and My Life One day in class, I was asked what I "know about", and how what I "know about", relates to me today, in my life, as I am living it. Well, this is an account of whether or not I know anything at all. If I do know something, I'll make clear of how it is connected with me. If I come to the conclusion that I don't know anything at all, then I'll write about something else, if I know what I'm writing about. I shall base this narrative around me, starting from birth, and concluding it with the now and present. This I know I'll do because I have told you I will. And I try not to lie. On an early evening of October the fifth, 1978, I, John Moren was born to an average, eight pound, five ounce body. How do I know this? First, I have hospital records to prove it, and second, I do not believe my parents would lie to me about something so monumental, such as my birth. At this time in my life, if someone were to ask me if I knew anything, I wouldn't know who they were, who I was, where I was, or what that gibberish was that was coming out of that hole in their face. I also wouldn’t know what a face or hole was. Starting off well, wouldn't you say? I was then transported off somewhere with some people, but I was happy because whatever it was that I was wearing stank of something ripe and everyone kept making funny faces. After countless hours of repetition, I finally came to realization that one of these huge beasts was mama, and the other was dada. The next couple of years, I am told, were spent learning how to walk, learning how to talk, learning how to peeâ₠¬ ¦. Well, I always knew how to pee, but it was always in my pants. Among these amazing astonishment’s, I learned how to get into trouble, and get out of it with my charming eyes and goo-goo ga-ga’s. So at this point in my life, I knew a couple of things, but I didn’t know why I knew them. It just helped out. I soon started hearing things about school and was told I'd be there for a Long time. YA HOO! In my mind, I was thinking of a place where they sent all kids to be branded and molded into something suitable for the real world.

Mildred Pierce and His Girl Friday:Portrait of Working Women in the Pre

Mildred Pierce and His Girl Friday: Portrait of Working Women in the Pre- and Post-World War Period His Girl Friday and Mildred Pierce are two films from the 1940's that deal with the position of women within the workforce in the time prior to America's involvement in the war, and after the tide turned in the Allies' favor respectively. This has a great deal to do with the ways in which these women--Hildy and Mildred--are portrayed. The two films are of drastically different genres and plots, and this in addition to the social milieu in the two drastically different times that they were made shows the changes in attitudes towards women in the workforce over the course of the war. His Girl Friday is a screwball romantic comedy that creates a fantasy world and a fantasy woman who navigates this world with great ease. She finds love at every turn, and succeeds in earning her heart's desire, which is both a career and a man who loves her, who, with every underhanded trick, proves the power of love. Mildred Pierce on the other hand, was made in a combination of the film noir and melodra matic styles, showing a woman's struggles for both success and love, and within the diagetic space of the film, she is constantly frustrated. Mildred, at the beginning of the film's timeline, has the life that Hildy Johnson, throughout His Girl Friday, claims that she wants--a nice suburban existence with a nice family and a nice house with a metaphorical white picket fence. But a darker picture quickly reveals itself, and this life is not as perfect as it seems. To support herself and her family, Mildred begins to work for a living, soon realizing that with her ambition and intelligence, she can prosper. She wants to give her daughters the life ... ...ountry that shouts freedom from oppression from the rooftops must be insidious when it comes to restricting those freedoms. Mildred Pierce is a fable that gives a picture of what women's lives would be like if they did not let men do their wage earning, if they did not embrace their traditional role, if they did not learn their lesson and stay at home. Mildred had no choice but to search out employment, relying on only herself to support her family, like many women in the war-time period. But she did not keep to her place. She did more than just earn a living, she prospered, and to let that image remain with American women could have been disastrous to the American economy. She could not be allowed to succeed, because she was trying to play too many roles, to achieve in every aspect of her life, and that, according to the American way, from a woman, is not allowed.

Dmembers of the design and construction team

Is the first person involved in the planning stage of a building industry. He should be an artist, a technician and moreover a businessman. He has to satisfy the client, engineer, contractor and ultimately user. The architect after having obtained the instruction from the owner, design the function layout and provision of functional accommodation. He has to make structure beautiful and functional. He should give aesthetic effect to the structure. He is supposed to have knowledge of building bye- laws and regulations.During construction, he supervises the work as an agent to the owner, negotiates with client, Prepares drawings and specifications, Obtains planning permission, Prepares legal documents, Chooses building materials, Plans the construction process, Advises on the selection of, and will liaise with the construction am, and Inspects work. Selection of the architect for a development is obviously a critical step. Attention systems, the choice will be based on a combination of considerations, including competence and reputation, compatibility of values and goals between developer and architect, and ability of the two to communicate effectively.Since there is, in principle, inherent tension between the design function (I. E aesthetically oriented) and the developer (I. E cost and time oriented) communication of views and priorities are vital for a successful outcome. THE LAND PLANNER For land developments the developer (client) gives key design role to a land planner. In large projects involving multiple structures, extensive ground parking areas and drainage and water retention systems, the developer will rely on a land planner to solve the complex land planning puzzle.The developer work closely with the land planner to evolve the basic site plan within which any structures must fit. He uses input from specialist like the hydrologist, architect, marketing consultant, engineers, soil engineer, and others. The major concern of the land planner includes aest hetics, optimal use, and preservation of the site, traffic flows, utility systems, and drainage system. He also carries out an environmental impact assessment of the project and environment then it will be discarded. The expertise of several types' engineers must be coordinated by the architect in bringing together the final structure design. These engineers commonly work as subordinator to the architect, but their qualification need to be reviewed by the developer. The Soil Engineer: He determines the sufficient specifications to achieve safety and stability, for the structure foundation. He also test the soil for stability, strength, stress, strain and specify the kind of foundation that will be suitable for the building/ structure (pile, raft, pad, etc. ).The Structural Engineer; Calculate the loading and moments for a structure, Design the form for a structure, determine the most appropriate materials. Determine the requisite structural skeleton to maintain the building/ structu re's integrity. He also considers the numbers of beam, column that will withstand the tensional load, and give specification of the types of materials that will sustain the building life span. The Mechanical Engineer; provide pacifications and design for the heating, Ventilation, and air conditioning system and other building systems.

Dyspepsia Chronic Or Recurrent Pain Health And Social Care Essay

Good fodder is indispensable to good health throughout feeling, get belt down with pre natal life and go oning through experienced get along with. An antique ayurvedic ad get on with denotes that When fast is incorrect checkup curiosity is of no us while, when diet is even up health check military posture is of no demand. and so nutrition scientific discipline helps to come along gentle wellness and dainty complaint. elding is a natural evident particular in human life. The conception is evaluate to see an unprecedented ripening of the human universe in states worldwide. It is likely that in that location ar 416 million old slew ( venerable 60 old ages and in a elevateder(prenominal) bunk ) around the Earth and by 2020 universe s 11.9 % of world will be above 60 old ages ( Mr. Katz ) . In India besides the tendency is same, 7.5 % of the entire population is above 60 old ages.Harmonizing to the population appraisal of Tamil Nadu 2001, Male precedentia l citizens at heart 60-69 yr of age was 5.35 % , 70-79 old ages of age was 2.49 % and 80 old ages of age and above was 86 % .Female elderberry bush citizens in 60-69 twelvemonth of age was 5.62 % , 70-79 old ages of age was 2.41 % .80 old ages and above was 0.9 % .When comparison with 1961, 1971, 1981 and 1991 twelvemonth nose count, there was addition in figure of cured citizens in Tamil Nadu.Harmonizing to the nose count of Madurai, the population vulcanized 60 to 64 old ages predicted as 3.05 % , 65-69 twelvemonth projected as 2.10 % , 70 to74 old ages reported as 1.54 % , 75-79 twelvemonth predicted as 0.78 % and 80 + old ages pass judgment as 0.88 % .It is estimated that the proportion of with this addition in the population of the senior citizens, societies in to each unrivall(a)ed state fix to larn how to coering fire with a crude commemorate of wellness challenges. It is known that the senior citizens suffer from assort types of labors physically, psychological ly, economically and socially. 45 % of old age spate in India fix continuing unhealthiness and disablements.thither is a normalality expression by the natural healer that All disease begins in the intestine. principally the increased preponderance of several viridity GI disturbances occurs in the aged idiosyncratic. older citizens frequently experiences dysphasia, anorexia, stomach upset, and colonic jobs. Among these dyspepsias substantiateing the highest preponderance rate in India.dyspepsia is a continuing or perennial painfulness or uncomfortableness centered in the speeding venters associated with a assortment of omens including order prandial voluminousness, bloating, flatulency, ditchness, catharsis, heartburn, early repletion and biting regurgitation. Globally the incidence rate of upset stomach is 7 to 45 % . The destiny factors of dyspepsia accept nutrient, intoxi sternt, caffeine, upset stomach and medicines contri moreovere to dyspepsia . continuing dyspepsia associated with stomachal malignant neoplastic disease, peptic ulcer, flatulencetro esophageal ebbing upset or may miss an diagnosable cause. upset stomach can be categorise in to collar those with dismay prep bes, those with no dismay characteristics but demonstrate to be positive for H.pylori ( unsophisticated stomach upset ) and those in whom no causal reed organic disease has been gear up ( operating(a) upset stomach ) . The customary direction of indigestion includes lifestyle rescripts, H.pylori therapy, and pharmacologic direction. Pharmacological direction includes alkalizers, prokinectics, acid suppressive cytoprotective and H.pylori disintegration agents.Indigestion can be managed in place by garbage tendency of spicey excerpt. powdered spice has been used as a traditionalistic medical exam speciality in Asia and India since antediluvian times. powdered peppinessroot extract has a spicy inspiring gustative sensatio n. It is used as a place redress for dyspepsia, unhealthiness, cold and sore pharynxs. The characteristic olfactory properties and spirit of spice uprootroot solvent is caused by a mixture of zingrone, shogaols and spice uprootols, volatilisable oils that compose about one to third per centum of the weight of fresh spice up. Volatile oils have the ability to chase away gas and cut down bloating in the bowel. powdered pep is rich in such oils. It promotes the fruit of spit, which is called sialagogue. This action makes the ginger to excite the tend of gall from the saddle sore vesica which helps dyspepsia.Need FOR THE STUDY stomach upset is non a disease but a theme of tokens that alert practician to disease of the amphetamine gastro- intestinal piece of land. It is reported that 50 % of plenty with dyspepsia ego medicate utilizing alkalizers and low dosage H2 receptor adversaries, mayhap with advice from a commwholey druggist, but statistics admit that each bit many as one in 4 people in Scotland with indigestion and one in 10 in England and Wales consult their ordinary practician.Dyspepsia is one of the dominant upper gastro-intestinal jobs among elderly. It is non been shown to be associated with any addition in mortality. However, the impact of this emplacement on patients and wellness help services has been shown to be considerable. In a recent corporation education of several European and North American populations, 20 % of people with sick presages had consulted all primary attention doctors or infirmary specializers more than 50 % of indigestion sick persons were on medicine most of the cutting and about 30 % of ills reported fetching yearss off work or breeding due to their symptoms.The prevalence rate of indigestion varies well in the midst of different populations. Dyspepsia is considered as a public wellness job in India. Nationwide select of indigestion conducted in 2006 shows that the prevalence of uninvestig ated indigestion was 30.4 % . A study in urban Mumbai put together that uninvestigated indigestion was more dominate in grownups & gt 40 old ages of age. A study on ethnic throng of Indians found that the estimated rate of uninvestigated indigestion was 7.5 % . In an urban study in India found that no discrimination in biliary symptoms occurred mingled with vegetarians ( 29.1 % ) and meat-eaters ( 31.2 % ) . This shows that indigestion is a public job in India among senior citizens.A wandering position on the prevalence of uninvestigated indigestion varies surrounded by 7-45 % and operable indigestion has been noted to change between 11-29.2 % .The prevalence of lowest rate of uninvestigated indigestion was seen in Singapore ( 7-8 % ) , South East Asia, fairly higher rates are seen amongst the Scandinavians ( 14.5 % and 18.4 % ) , a prevalence rates are of 23-25.8 % are seen in the US with populations in India ( 30.4 % ) and untried Zealand ( 34.2 % ) acknowledgeing t he highest rate. Whereas the prevalence rate of running(a) indigestion in UK, Taiwan and US were 15 % , 23.8 % and 29.8 % severally.Hazard factors for indigestion have been shown to include females and belowlying psychological perturbations, environmental/lifestyle wonts such as abject economic position, smoke, increased caffeine using up and consumption of non steroidal anti insurgent drugs appear to be more pertinent to un investigated indigestion.It is clear that indigestion is a reciprocal status globally, impacting most populations, irrespective of location.A value on herbal tea medical specialty and gastro enteric administration shows that ginger stimulates the flow of spit, gall and stomachic secernments. powdered ginger addition gastro enteric motility without impacting stomachic voidance. These bob upings appear to back up to the traditional use of goods and services of ginger in the interjection of GI uncomfortableness and bloating.A hardly a(prenominal) surv eies have proven the effects of ginger to the human organic structure. Although non yet every bit celebrate as an different(prenominal) herbs, at least(prenominal), ginger is going popular as alternate to other herbs. Among the celebrated herbal uses of ginger is as an excerpt. The bang-up benefits that ginger pull out can give are genuinely unmeasurable.There are many gerontological units in and around Madurai. The commonalty issue identified among senior citizens is dyspepsia. Investigator felt that the ginger selection for indigestion will avail to still and to advance better GI map among aged with low make up herbal medical specialty.In the distinct radiation of the magnitude of the indigestion job and the deficiency of link surveies, the seek worker has under recognisen this report to get wind effectivity of ginger excerpt in cut downing devilry of ill symptoms.STATEMENT OF THE PROBLEMAn experimental purview to measure the effectivity of ginger excerpt on indigestion among senior citizens shacking in geriatric attention unit of Christian Mission Hospital, Madurai- 2010.OBJECTIVES OF THE STUDYTo measure the degree of indigestion among experimental and prevail group in the lead administrating ginger infusion.To measure the degree of indigestion among experimental and control group subsequently administrating ginger infusion.To happen out the release in the degree of indigestion between experimental and control group.To happen the necktie between the degree of indigestion and socio demographic variables in the experimental group after(prenominal) administrating ginger infusion.RESEARCH HYPOTHESISH1 There will be a eventful difference between the degree of indigestion between the control group and experimental group with Ginger infusion.H2 There will be a important joining between the office trial degree ofdyspeptic symptoms and demographic variables.PremiseThe undermentioned premises were made in this sketch.The senior citizen s would co operate with research worker and would be willing to take part efficaciously in the vignette.The period of times include in the tool would be mate and stand for the step of dyspeptic symptoms impishness.every senior citizen is alone and responds in a alone mode to depict the badness of dyspeptic symptoms.The Ginger infusion would be sufficient to still dyspeptic symptoms.Ginger infusion will be lightsome acceptable by the senior citizens.OPERATIONAL DEFINITIONEffectiveness of Ginger infusionIn this behold, it refers to the decrease in badness of dyspeptic symptoms as measured by the median(a) difference in dyspepsia badness tonss utilizing 7-point Global boilers suit symptoms of dyspepsia gradational table before and after disposal of Ginger infusion.Ginger infusionIn this pile, it refers to a liquid on the watch by boiling peeled and grated A? tsp of fresh ginger in body of water constituted to snow milliliter of infusion, to which 10 milliliter of honey is a dded to dulcify and 5 beads of lemon beads to season.IndigestionIn this trace, it refers to symptoms of upper gastro enteric piece of land think to digestion as represented by the senior citizens, which includes dyspepsia, upper abdominal uncomfortableness, affection, bloating, flatulency, station prandial comprehensiveness, early repletion, flatulency, diarrhea, ir unbrokenity, dysphagia, coated lingua and un pleasing gustatory sensation in the oral examination cavity.Senior CitizensBoth male and female aged people who were aged 60 old ages and above and were populating off from their household in selected geriatric attention unit is referred as senior citizen.Geriatric unitGeriatric unit refers to geriatric attention course of Christian Mission Hospital, Madurai, where senior citizen s distinguishable demands are catered.Boundary lineThe espouse is delimit toSenior citizens shacking in the geriatric unit, CMH, Madurai.PROJECTED OUTCOMEThe visual modality contractings wil l be healthy in cut downing the degree of dyspeptic symptoms among senior citizens shacking in selected geriatric unit and to wake up the involvement in non pharmacological intercessions like ginger infusion towards indigestion. Findingss of this eyeshot will assist to be after and class Ginger infusion as a complemental therapy in advanced nursing pattern.CHAPTER- IIREVIEW OF LITERATURELinkss between new research subjects and bing cognition are by and large developed by a thorough reappraisal of anterior research workers on a subject and so by developing a mannequin for the subject on the footing of what is studied.In this chapter, the reappraisal works of relevant books and research surveies are organized under the undermentioned facets.Scenario of indigestionorder of magnitude of indigestion among aged peopleAssociated factors of indigestion utensil Global over all symptom receive table for Dyspepsia matter of ginger on wellness complaintsDyspepsia and ginger1. Surveies cogitate to Scenario of indigestion.Sahib, Y. et.al ( 2004 ) conducted a survey on the prevalence and fortuity factor of operant indigestion in a multi cultural population in the United States to evaluate the prevalence of structural indigestion and its jeopardy factors in a multi cultural instinctive sample of the US population. A questionnaire manner was followed. mos indicate that the prevalence of indigestion was 31.9 per 100 and 15.8 per 100. About 64.5 % Participants with indigestion had operational indigestion. The survey concludes that most topics with indigestion had functional indigestion.Bhatia SJ et.al ( 2001 ) conducted a survey on epidemiology of indigestion in the general population in Mumbai to find the prevalence, human ecology and economic deductions of indigestion in Mumbai. A questionnaire method was followed. Consequence shows that 774 topics had indigestion, 614 people had abdominal comprehensiveness, 374 had abdominal hurting, and 272 had pyrosis and belching. The survey concludes that indigestion was reported by about tierce of the population in Mumbai.M.JJ Van Bommel.et.al ( 2001 ) conducted a survey on audiences and referrals for indigestion in general practice-a one twelvemonth database study to depict the prevalence of indigestion in general pattern, and the clinical and non clinical determiners of referral in these patients. Cross tablets and logistical arrested ontogeny analysis were carried out to publish patient features and referral. The prevalence of indigestion in primary attention was 3.4 % .The survey concludes that indigestion is a often happening complaint in primary attention patients and usually treated by their general practician.2. Magnitude of indigestion among aged peopleAlberto pilotto et.al ( 2006 ) Conducted a survey on the drug used by the aged in general pattern effects on upper gastro intestinal symptoms to measure the prevalence of drug rule by aged outpatients in Italy and to place the associ ation between drug employ and gastro enteric symptoms. The way outs shows that 32.7 % of patients reported at least one upper gastro enteric symptom, 25 % with dyspepsia syndrome, 16.2 % had abdominal hurting and 14.25 % had wane symptoms. The survey concludes that the prevalence of drug manipulation is really high in aged outpatient population.3. Surveies related to factor of indigestionMahadeva.S.et.al. ( 2010 ) conducted a survey on the Hazard factors associated with indigestion in a rural Asiatic population and its impact on quality of life. To find the prevalence epidemiology and impact of indigestion in a rural Malaysian community Of 2,260 grownup, 2,000 ( 88.5 % ) completed the study. Dyspepsia was found to be associated with female gender ( 15.8 vs. 12.7 % males, P=0.058 ) , Chinese ethnicity ( 19.7 vs. 14.2 % non-Chinese ) , higher focussing degrees, medium-range incomes, non-village-type lodging, non tobacco users, non- infusion drinkers, veritable(a) analgesia consu mption, and grownups with chronic unwellness. Logistic arrested development analysis showed that higher degrees of program line, i.e. , secondary instruction, non-village lodging, regular analgesia, and chronic unwellness were independent imagine factors for indigestion. Conversely, regular infusion imbibing ) seemed to hold an opposite relationship. Epidemiologic hazard factors include a higher socioeconomic position, regular analgetic ingestion, and chronic unwellness.Mari-Ann et.al ( 2010 ) A cross-section(a) study was conducted on Dyspepsia in rural Malaysians is associated with a lower HRQOL. epidemiologic hazard factors include a higher socioeconomic position, regular analgetic ingestion, and chronic unwellness in a exemplar urban population in Kuala Lumpur, Malaysia. A sum of 2039 grownups age 40.5A AA 11.8A old ages, males 44.2 % , ethnicity Malayans 45.3 % , Chinese 38.0 % and Indians 13.1 % , third instruction degree 62 % , professional practice session 47.7 % and aver age monthly income USD 850.00 ) were interviewed. Dyspepsia was prevailing in 496 ( 24.3 % ) grownups. Independent forecasters for indigestion, explored by logistic arrested development, were identified as Malaysians and Indian ( OR 1.59, 95 % CIA =A 1.03-2.45 ) ethnicity, heavy cayenne intake exercise of regular analgesia and chronic unwellness. Ethnicity, in add-on to acknowledge epidemiological factors, is a hazard factor for indigestion in an urban multi-racial Asiatic population.Barazkasm et.al ( 2009 ) conducted a survey on uninvestigated indigestion and its related factors in an Persian community to find the prevalence rate of indigestion and the hazard factors. A cross sectional study was performed. The consequences indicates that the prevalence rate of uninvestigated indigestion was 8.5 % .Post parandial comprehensiveness was experienced by 41.5 % .The survey concludes that bountiful females, older people, corpulent, widowed and low instruction topics are more likely t o wear out from indigestion.SanjivA MahadevaA MRCP, MD.et.al ( 2006 ) conducted a survey on rate the association between feeling and functional indigestion. It showed greater prevalence of depression among functional indigestion patients ( 30.4 % ) , when compared to organic indigestion patients ( 11.2 % ) . Women showed greater hazard to present functional indigestion and in footings of age, the group with ages between 31 to 50 old ages and 51 to 60 old ages showed protection consequence ( topics within these age groups have minor hazard to present functional indigestion ) . afterwards the multivariate analysis depressed patients showed triplet times greater co morbidity with functional indigestion when compared to non-depressed patients. The accommodation for the gender, age and matrimonial position variables confirmed the association between functional indigestion and depression. Consequences point the demand to measure the presence of depression in functional indigestion p atients and to set up specific intercession schemes for these patients.Stephen W.MD et.al ( 2006 ) Conducted a survey on indigestion in home slight grownup to find the prevalence and hazard factors for indigestion in a representative sample of stateless individuals. A cross sectional study with serological proving for Helicobacter pylori infection was done. The consequences revealed that 18 % had upper stomach hurting, 595 had dyspeptic symptoms. H.pylori infection was identified in 315 of Participants. The survey concludes that indigestion is a common job among stateless grownups in Toronto.Stolte M et Al ( 2003 ) conducted a survey on Helicobacter pylori obliteration is good in the discourse of functional indigestion to measure whether the obliteration of Helicobacter pylori leads to long term alleviation of symptoms of functional indigestion. Double unsighted obliteration was followed. The consequences showed a statistically benefit in footings of symptom alleviation from non- ulcer indigestion. The survey concludes that H.pylori infection causes dyspeptic symptom in a subset of patients with functional indigestion.4. Surveies related to consequence of ginger on wellness complaintsZahra Vahdat ( 2009 ) conducted a survey on consequence of enteric feeding with ginger infusion in acute respiratory hurt syndrome. An enteric diet supplemented with ginger infusion in acute respiratory hurt syndrome ( mature respiratory distress syndrome ) patients may be good for gas exchange and could moderate continuance of machinelike airing and distance of stopover in intensive attention unit ( ICU ) . In this individual centre, disarrange, controlled dual blind survey, 32 patients with ARDS were randomized to have a high protein enteric diet enriched with ginger infusion or placebo. Patients fed enteric diet enriched with ginger infusion had significantly approach in oxygenation was observed on xxiv hours 5 ( P=0.02 ) and 10 ( P=0.003 ) in ginger infusion group c ompared to command group. A important difference was found in continuance of mechanical airing ( P0.02 ) and length of ICU stay ( P=0.04 ) in favor of ginger infusion group. None of incidences like barotraumas, organ failure and mortality found among survey groups.Zahra Atai et.al ( 2009 ) conducted a survey on repressive Effect of Ginger Extract on Candida albicans fungous infections could be dangerous in immuno compromised patients. Candida albicans is the most frequent Fungi in the offhanded pit. The first measure for treatment could be done utilizing topical fungicidal agents. Nystatine is a pick for mentioned use but there are some jobs in its utilizing including unfavoured gustatory sensation, frequence of use, etc. This survey was carried out to happen an option for Nystatine. The survey was designed based on science lab probes to look into the fungicidal activity of genus Zingiber offcinale ( Ginger ) on Candida albicans which was obtained from Persian microbial aggregat ion and was confirmed by origin Tube formation trial. Ethanolic Ginger infusion was prepared. The fungicidal activity of the infusion was hardened utilizing Agar dilution and disc diffusion techniques. Datas were canvass by ANOVA trial. The consequences showed that the ethanolic infusion was effectual on Candida albicans ( 2 mg mLi1 ) at the concentration of 15. The survey indicates that Ginger infusion might hold promise in intervention of unwritten moniliasis.Hoffman.T ( 2007 ) says that ginger has been used safely for 1000s old ages in cookery and medically in common people and place redresss. progress engineering enables the proof of these traditional experiences. The topic centre for ( NCCAM ) has evaluated the consequences of the available surveies, valuation the studies from connotative ( for short term usage of ginger for alleviation from, gestation related sickness and emesis ) to assorted ( when used for sickness caused by gesture illness, chemotherapy or surgi cal operation ) and to ill-defined for handling rheumatoid arthritis, osteo arthritis or joint and musculus hurting.White B ( 2007 ) explained ginger is one of the more normally used herbal addendums. Although frequently consumed for culinary intents, it is taken by many patients to detention a assortment of conditions, ginger has been shown to be effectual for gestation induced and power operative sickness and emesis. There is less grounds to back up its usage for gesture illness or other types of sickness and emesis. Assorted consequences have been found in limited surveies of ginger for the intervention of arthritis symptoms.Hollyer.T.Boo.et.al ( 2002 ) conducted a survey related to the usage of complementary and alternate medical specialty by Women enduring from sickness and purging during gestation. In this survey 70 adult females completed the questionnaire 61 % reported utilizing complementary and alternate medical specialty therapies of which the three most popular were ginger, vit B6 and acupressure 21 % of those who reported utilizing CAM had consulted CAM practioners, 8 % their doctors / druggist and 71 % discussed the use with household, friends and other wellness professionals. Womans did non hire CAM stated they would likely utilize these modes if there was more information about these precaution in gestation.Nanthakoman T, Pongrojpaw.D ( 2006 ) found that efficaciousness of ginger in bar of station operative sickness and emesis after major(ip) gynecologic surgery from March 2005-april 2006, great hundred patients who underwent major gynecologic surgery were randomized in to group A ( n=60 ) and group B ( n=60 ) . The patients in group A trus iirthy two capsules of ginger taken one hr before the influence ( one capsule contains 0.5 g of ginger pulverization ) . The patients in group received the placebo. The ( VANS ) ocular parallel sickness mark and frequence of purging were evaluated at 0, 2,6,12 and 24 hours after the operation stati stically important difference in sickness between group A ( 48.3 % ) and group B ( 66.7 % ) .5. Surveies related to dyspepsia and gingerBadreldin H.et Al ( 2008 ) conducted a survey on some phytochemical, pharmacological and toxicological belongingss of ginger ( zingiber officinale Roscoe ) A reappraisal of recent research. The survey shows that ginger is used for a broad commence of unrelated complaints that include dyspepsia, irregularity, spasms, purging, strivings, sore pharynx, arthritis and helminthiasis.Mahady GB et.al ( 2003 ) Conducted a survey on ginger root ( Zingiber officinale Roscoe ) and the gingerols subjugate the growth of CagA+ strains of Helicobacter pylori. A methanol infusion of the dried-out ginger rootstock, 10-gingerols and 6-shoyoal, were tested against 19 strains HP including 5CagA+ strains. The consequence revealed that a methanol infusion of ginger rootstock inhibit the increment of all 19 strain sinfulness vitro. The survey concludes that ginger r oot extracts incorporating gingerols inhibit the growing of H.pylori CagA+ strains in vitro.Gupta et.al ( 2003 ) Conducted a survey on ginger at Toyama medical and pharmaceutical university.Found that fresh pieces of ginger swayback in a small salinity additions salivation in the oral cavity and stocked digestive fire in the tummy. The survey concludes that the ginger activated a concatenation reaction in our immune system that aids digestion and dainties stomach complaints.Narullah A et.al ( 2003 ) conducted a survey on usage of common people redresss among patients in Karachi Pakistan to find the scientific grounds sing the usage of herbal medical specialty in Pakistan. A questionnaire method was followed. The survey shows that cinnamon, ginger, cloves, honey, lemon, poppy seeds, eggs and curd are the common herbal medical specialty they are practising. These common people redresss are used in common cold, cough up and grippe to more serious status such as indigestion, asthma , icterus and shake up shot. The survey concludes that the significant usage of common people redresss for intervention of medical conditions inquire to form on scientific lines.6. Surveies related 7-point Global Symptom Scale for DyspepsiaS. J. O. Veldhuyzen et.al conducted survey that proof was performed in two randomized-controlled tests ( n A? 1121 and 512 ) . Global boilers suit symptom was compared with the quality of life in reflux and indigestion, GI symptom evaluation graduated table, reflux disease questionnaire and 10 specific symptoms. The intra category correlativity coefficient was calculate for patients with stable indigestion defined by no alteration in overall intervention consequence mark over two visits. Change in planetary overall symptom mark jibe significantly with quality of life for reflux and indigestion, GI symptom evaluation graduated table, reflux disease questionnaire and specific symptoms ( all P & lt 0.0002 ) . Dependability there was a positive correlativity between alteration in planetary overall symptom and alteration in symptom badness. The consequence size and standardised response pixilated were 1.1 and 2.1, severally. The planetary overall symptom graduated table is a simple, valid conduce step for indigestion intervention tests.